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| Boissons > Etude de marché sectorielle |
| Spirits and Liqueurs in France |
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€ 198,00 |
Editeur
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Euromonitor |
Langue
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Anglais |
Date de publication : |
Juin 2004 |
Taille du document : |
10 |
Autres informations : |
Description , Table des matières |
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| Présentation de l'étude de marché - Description & Table des matières |
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| Spirits and Liqueurs in France |
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• Spirits and
Liqueurs: Market Size
In value terms, spirits sales continued to increase in 2003, by 1%, largely as
a result of rising prices in the on-trade channel, where the average price of
spirits rose by 2%.
• Spirits and Liqueurs: Market Sectors
France has Europe’s highest per capita consumption of whisky with almost
20% of global volume sales.
• Spirits and Liqueurs: Share of Market
The spirits sector is fairly concentrated, with the top four players together
accounting for almost 50% of volume sales in 2002.
• Spirits and Liqueurs: Marketing Activity
Advertising expenditure for spirits increased by 4.4% in 2002, to almost €100
million.
• Spirits and Liqueurs: Corporate Overview
Pernod Ricard accounted for 13% of whisky sales in 2002.
• Spirits and Liqueurs: Pernod Ricard sa
Pernod Ricard group’s turnover amounted to €3.5 billion in 2003, registering
a decline of 26.9% over 2002.
• Spirits and Liqueurs: La Martiniquaise Svs
Turnover for 2003 reached an estimated €2.7 billion, up by 0.3% on the previous
year.
• Spirits and Liqueurs: Diageo Plc
Diageo's turnover in 2003 amounted to £8.7 billion, an increase of 3.1%
over the previous year.
• Spirits and Liqueurs: Distribution
Over the review period, volume sales of spirits increased by 0.1% in the off-trade
channel, compared to 0.2% in the on-trade channel.
• Spirits and Liqueurs: Consumer Profile
Total per capita consumption of spirits decreased by 3.6 % since 1998.
• Spirits and Liqueurs: Market Forecasts
Spirits sales are predicted to increase by 1.7% in volume terms between 2003 and
2008.
• Spirits and Liqueurs: Sector Forecasts
Despite a slowdown compared to the performance recorded over the review period,
whisky volume sales are expected to increase by 9.5% over the forecast period,
helped by the popularity of bigger 1 liter and 1.5 liter bottles.
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