universal office copiers & printers worldwide market opportunities and product requirements 1 each new generation of output technology has the potential to change structure industry advances in engine design marking materials media controllers create economics for with migration connected digital copier almost complete next big thing will be ucps capable printing or copying competitvely color as well black white 2 introduction experienced a few significant transitions over past 10 years categories have created important growing revenue share during these transition periods unique exist sell equipment capture incremental multifunction innovations five provided customers compelling reason purchase equip ment installed base is turned however impact this value proposition diminish shift pages
