2005 awwa research foundation all rights reserved a strategic assessment of the future water utilities funded by january 2000 top trends infrastructure costs require higher rates total management more regulations treatment market pressures for utility optimization growing customer expectations workforce competition technology in workplace ten 1 changing demographics 2 political environment 3 9 energy 6 increasing risk 8 7 financial constraints 4 10 5 trend one population estimates 0 100 200 300 400 500 600 700 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2010 2020 2030 2040 2050 060 2070 2080 090 2100 year m i l lio n source us bureau census division will double to quadruple 50 150 250 350 2025 65 and over 18 64 under millions economic analysis dept commerce be older