this mini case was prepared by kate thunnissen t 02 mba fellow center for digital strategies of the tuck school business at dartmouth under supervision visiting assistant professor melissa m appleyard it written as a basis class discussion and not to illustrate effective or ineffective management practices authors gratefully acknowledge support glassmeyer mcnamee which funded development cds 02014 version march 2002 2001 trustees college all rights reserved permission reprint contact 603 646 0899 g43g61g73g65 g23g36g2dg30g30g31g32 at&t comcast corporation making good on broadband promise just putting person moon national goal getting americans small businesses should have same effort behind john chambers ceo cisco december 19 s board directors unanimously approved bid quite turnaround from 6 months earlier when an unsolicited had been vigorously turned down communications giant strategy offer telephone cable through one stop shopping deemed dismal