hdtv in europe key economics and prospects to 2015 high definition tv a broadcasting revolution already initiated television has begun take off on world basis from north america australia japan or korea leading channels pay broadcasters have deliver hd content close 20 million households equipped with sets is about enter into the mass market next two years supported by attractiveness of flat screens will begin massively penetrate while enabled dvd players provide access multiplying european platforms bskyb premiere canalsat sky italia tps announced introduction services before football cup that place 2006 germany still significant challenges are facing involved digital landscape standards for equipments production building attractive offers strategic decisions required sustain development accelerate return short term