annual report 1999 e forside 99 02 08 00 12 36 side 1 on the road to success page board s for 2 accounts 9 assets 10 equity and liabilities 11 notes cash flow statement 26 auditor 27 application division 28 activities plans in product development 31 consulting 32 contents si 53 34 globalisation new economy have created opportunities challenges every organisation despite continuing investments into efficiency measures more companies are discovering that they cannot achieve than short term competitive advantages these areas sustainable must therefore be some other way succeed creating an international brand name others advantage of possessing rare resources or specialised skills one route is accessible any company develop a business model supports customer centric philosophy creates significant loyalty establishing high level means customers continue buy from over time it also there