indian contact center outsourcing surviving the shakeout a datamonitor report why buy this local outsourcers can learn how to best compete against onshore technology vendors develop successful marketing programs through identification of high demand technologies for vertical strategies segmentation by competitive understanding strengths and weaknesses different types competing offshore contracts publication date 7 2003 product code dmtc0892 market remains very fragmented but is beginning witness consolidation as india steadily rises so does number offering outsourced services in order grab their piece 400 million newcomers are undertaking aggressive such premium agent salaries significantly discounting result has been dramatically shrinking margins an already tight margin industry examines current identifying business drivers risks functions specific attention