public accountability statement20 cibc annual report 2004 for what matters the company has traditionally been a retrospective snapshot of an enterprise s financial results with message from senior management anchored by letter shareholders auditors as document format evolved over time reports often added other information on business accomplishments new initiatives and increasingly details topics like environment community involvement this was reflection fact that businesses do not exist in isolation society indeed there is growing realization long term value creation driven successfully addressing host non issues including but limited to client satisfaction employee commitment brand strength ethical behaviour separate government canada recent years required banks federally regulated institutions publish statement outlining among things their efforts provide affordable accessible banking all canadians support small play role development while these two documents have existed separately strategy integrates performance social responsibility includes both reporting