sustainability within a generation drive green company car tax shift introduction is groundbreaking new policy proposal to reduce vehicle greenhouse gas emissions and air pollution modeled on successful program introduced in the united kingdom designed by one megatonne of co2 per year pollutants that cause smog fuel costs for businesses employees avoid job loss canadian automobile assembly plants retain current income revenue encourages more efficient cars pick up trucks are excluded shifting some burden from those pollute under rules who receive pay additional based cost lower emission would enjoy reduction while choose less be taxed at an increased rate this kind known as ecological fiscal reform efr helps improve economic efficiency correcting prices goods services include born society whole such health