required report public distribution date 3 8 2004 gain number tu4005 turkey retail food sector approved by james higgiston ag counselor us embassy prepared ibrahim sirtioglu marketing specialist highlights the turkish is gradually recovering from economic crisis of 2001 size local market estimated to be usd 23 billion in 2003 continues modernize though at a slower pace than past ten years arrival new international chains has increased competition among large retailers and companies are focusing more on higher returns per outlet rather increasing stores includes psd changes no trade matrix unscheduled ankara tu1 tu usda foreign agricultural service global agriculture information network template version 2 09 page 10 unclassified i executive summary retailing developed rapidly since 1980 s with significant both social structures two decades liberalization economy stimulated its customs union european 1996 freed entrepreneurial dynamism