strawberries factorsfactors affectingaffecting consumerconsumer purchasespurchases of direct marketmarket northcarolina strawberriesstrawberries 1 professor department agricultural and resource economics north carolina state university raleigh nc 27695 8109 2 william neal reynolds distinguished 3 former statistical research assistant factors affecting consumer purchases market 1999 survey are report no 22 charles d safley michael k wohlgenant ruth edens suter acknowledgments the agriculture service provided funds for this appreciation is expressed to bob murphy statistician statistics ncas his interest help in funding project craig hayes deputy helped develop questionnaire supervised data collection efforts debby wechsler executive secretary strawberry association was instrumental helping secure grant coordinating pyo operators involved with finally a special note thanks goes anonymous growers who participated study their support related
