1 e business adoption by micro and small enterprises comparative analysis of leadership strategies 2 key elements square4 is a powerful tool to help sme increase market visibility improve access clients reduce transaction administrative costs contribute their competitiveness the this involve development an long term sustainable scalable vision for at national regional levels programs build awareness that empower businesses markets integrate new technologies into activities establishing legal framework facilitate digital economy creating government platforms transactions with public institutions facilitating mechanisms financing initiatives enhancing knowledge local content supporting technical skills 3 australia context program description structure outputs 4 there are almost one million australian medium they make significant contribution nation s revenue account 5 members workforce 55 per cent smes versus 85 large were online in 2000 robust globally recognized regulatory electronic commerce sources