assignment ii blue ridge manufacturing introduction produces and sells sport towels in the usa market firm knits all it tracks costs for towel production separately from cost to customize seventy five percent of its orders include logo design while balance are print only require payment a licensee fee used made four different sizes regular hand mid range normal cycle an order white is three days if customer wants colored basic by sent dyeing 3 more company products 986 customers which divided into types groups large 8 medium 154 small 824 they use approaches serve primarily national chains supported house salespeople single store licensing teams independent representatives on commissions stores attracted advertisements magazines newspapers who call or mail their