pre charrette memorandum date june 12 2000 property 450 acre study area city of hercules contra costa county california tables 1 through 8 summarize the depth and breadth potential market position for new residential construction within appendix detail migration target data covering appropriate draw s conclusions recommendations this identifies to be leased or sold straddling interstate 80 in have been determined using zimmerman volk associates proprietary methodology contrast classical supply demand analysis which is based on side dynamics baseline demographic projections establishes optimum derived from housing preferences lifestyle characteristics households framework local context particularly effective defining because it encompasses not only basic such as income qualification age but also less frequently analyzed attributes