this report is supplied in accordance with mintel s terms & conditions international group limited salty snacks us march 2004 sample contents introduction and abbreviations other relevant reports definition executive summary moderate growth the snack market numbers of kids older adults influence health factors trends highly segmented frito lay dominates leading suppliers offer most ad spending supermarkets lead distribution future drivers demographics figure 1 population projections by age 1998 2008 fewer households children 2 household consumption presence june 2002 may 2003 growing concern over obesity 5 incidence being overweight 6 19 year olds 1976 2000 healthier options consumers show interest new product innovation impact trans fat size sales at current constant prices graph segmentation overview 7 type 2001
