dell research review description don t let the name change fool you despite decision to drop computer from its remains world s 1 direct sale vendor and competes with hewlett packard for worldwide pc title in addition a full line of desktop notebook pcs designed consumers offers network servers workstations storage systems ethernet switches enterprise customers company also sells handheld computers it markets third party software peripherals growing services unit provides integration support training industry standard wintel platform microsoft windows operating system intel microprocessor as foundation faces intense competition whose market share increased dramatically following acquisition perennial leader compaq generates about 80 sales entrepreneurial wunderkind michael pioneered model took his dorm room top heap by keeping focused on simple formula eliminate middleman sell less built order boxes allow lower inventories costs higher profit margins elements that leave