growth opportunities what are they and where can you find them william e broxterman chairman the chemquest group inc cincinnati ohio adhesives & sealants industry asi february 2005 2 copyright all rights reserved during periods of business contraction it is customary for companies to pull in reins on their spending management starts asking question how much do we have cut make end month or quarter this often necessary economic survival especially those with weak market positions high manufacturing costs however as economy pulls out recession attention must necessarily shift a different meet our targets obvious answer invest sizeable percentage company resources toward pursuing product that growing faster than while an identification suitable far less fragmented us not only by segment niche but also formulative technology raw material manner