factsheet no 3 the british bread and bakery snacks market 1 overview 2 rolls baps 4 breads of world 5 this report uses a standard industry wide definition to include sliced unsliced speciality covers both plant baked products those that are by in store bakers sold through craft size uk is worth over 7 billion one largest sectors food total volume at present approximately 3billion units equivalent nearly 12 million loaves packs every day manufactured account for around three quarters all bakeries make majority remainder with less than from contrast many other categories where supermarkets own labels increasingly dominant trend towards branded two thirds made proportion growing as consumers seek out reassurance trade up higher quality however common