1 incorporating sustainability into supply chain management the case of volkswagen ag julia koplin abstract companies are perceived as important actors in drive for linked to this and response increasing demands from various stakeholder groups start look at their enhance overall profile two major triggers can be identified focal held responsible environmental social problems caused by suppliers which become more 2 an creasing share value is created supplier level such compa nies have find ways incorporate aspects therefore standards integrated sup ply amending purchasing processes paper presents approach integrate policy a company automobile industry required changes sourcing structures were possible options com pany internal integration presented keywords automotive envi ronmental introduction sustainable development
