ict & e business in the food beverages tobacco industry european commission enterprise directorate general industries and services 1ii market watch sector report no 1 ii january 2003 disclaimer neither nor any person acting on behalf of is responsible for use which might be made following information views expressed this are those authors do not necessarily reflect nothing implies or expresses a warranty kind results from should only used as guidelines part an overall strategy detailed advice corporate planning processes management technology integration legal tax issues professional obtained acknowledgements was prepared by databank consulting it deliverable context short name w tch implemented empirica gmbh co operation with diw berlin german institute economic research