Books market in Brazil

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1 selling agricultural inputs in brazil a framework for sales planning and management luciano thomé e castro marcos fava neves abstract is broad well explored field of research however conceptual frameworks emphasize just one aspect or another may lack managerial orientation towards an organized group actions managers besides particular industries ask new considerations deep exploration on aspects which are briefly discussed general this aims at proposing considering the environment input industry integrating advances organizations three firms were closely followed documented during two years critical faced by them contrasted to existing literature classical introduction could be grouped into five main topics first introductory themes these salesman tasks taxonomy churchill et al 2000 futrell 2003 among others role ingram 2002 honeycutt zeyl dawes 2001 cravens 1995