internet protocol television iptv a survival strategy or revenue generator for telcos parks associates white paper author deepa iyer 2005 attribution and disclaimer i authored by published august dallas texas 75230 all rights reserved no part of this book may be reproduced in any form means without permission writing from the publisher printed united states america has made every reasonable effort to ensure that information report is correct we assume responsibility inadvertent errors table contents ii 1 0 initial traction 2 what are potential market drivers playing pricing game quest delivering high speed connections 3 building customer experience where likely find early success know your consumers 4 analyze switching behavior