unit 7 product price & distribution learning objectives upon completion of this lecture the students should be able to describe characteristics and types products sold on web cost structure pricing various channels new role electronic intermediaries winners losers in channel markets content guide think about following questions before you read textbook what would like buy prefer off why by implementing commerce do that direct selling from manufacturers consumers will replace all middlemen sections pages ppt 12 5 6 435 440 2 8 50 54 53 63 65 ec 442 notes highlight most appealing visual display providing up date information audio is
