creating a market for new wheats dr thomas i wahl director impact center washington state university www wsu edu overview global drivers of demand markets and wa agriculture changing structure value added product development population rising incomes preferences 100 150 200 250 300 350 400 450 500 1 95 0 96 5 98 99 2 01 02 04 1950 usa developed developing world growth real gdp rates 3 4 6 7 1996 1999 2002 2005 change source ers low impulse to consume more any food highest quality services convenience high proportion young relatively but rapidly growing as increase first basic quantity then shift higher meat processed products china india billion large producer many ag wto forces policy changes blame resource reallocation labor cities intensive fruits vegetables improving competitor trade theory
