creating the future creative industries in north west of england june 2001 career development liverpool hope this project has been supported by agency introduction are among s most successful and celebrated exports collectively region produced some finest playwrights poets actors stage managers comedians artists sculptors dancers broadcasters writers course rock bands world but despite its success reliable labour market intelligence on sector elusive a number reasons have offered for is always economically precarious even organisations may only short life cycles secondly rely heavily informal word mouth ad hoc networks they operate which peer group support personal contacts vital many small employing few if any staff perhaps then it not surprising that tend to mixed relations with their local higher education institutions as other medium sized firms rarely recruit via careers