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Introduction
 
This databook is a detailed information resource covering all the key data points on dried food in Colombia. It includes comprehensive value, volume, segmentation and market share data. The databook supplies actual data to 2004 and full forecasts to 2009.
 

 
Scope
 
Contains information on four key categories: dessert mix, dried pasta & noodles, dried soup and rice.
 
Provides market value, volume, expenditure and consumption data by market, segment and subsegment.
 
Includes company and brand share data by category, as well as distribution channel data.
 
Contains market value segmentation by demographic and socioeconomic group.
 
Highlights
 
The market for dried food in Colombia increased between 1999-2004, growing at an average annual rate of 1.8%.
 

 
The leading company in the market in 2004 was Molinos Roa. The second-largest player was Molino Florhuila, with Diana de Tolima in third place.
 

 
Reasons to Purchase
 
Discover the major quantitative trends affecting dried food markets.
 
Understand consumers' consumption and expenditure patterns.
 
Understand the future direction of the market with reliable historical data and full five year forecasting.

TABLE OF CONTENTS
 
CHAPTER 1 INTRODUCTION 16
 
What is this report about? 16
 
How to use this report 16
 
Definitions 16
 
CHAPTER 2 COLOMBIA DRIED FOOD 19
 
2.1 Value 19
 
2.2 Volume 24
 
2.3 Market Share 26
 
2.4 Distribution 30
 
2.5 Expenditure & consumption per head 31
 
2.6 ConsumerGraphics 34
 
CHAPTER 3 COLOMBIA DESSERT MIX 36
 
3.1 Value 36
 
3.2 Volume 40
 
3.3 Market Share 42
 
3.4 Distribution 43
 
3.5 Expenditure & consumption per head 44
 
3.6 ConsumerGraphics 47
 
CHAPTER 4 COLOMBIA DRIED PASTA & NOODLES 49
 
4.1 Value 49
 
4.2 Volume 53
 
4.3 Market Share 55
 
4.4 Distribution 57
 
4.5 Expenditure & consumption per head 58
 
4.6 ConsumerGraphics 61
 
CHAPTER 5 COLOMBIA DRIED SOUP 63
 
5.1 Value 63
 
5.2 Volume 67
 
5.3 Market Share 69
 
5.4 Distribution 71
 
5.5 Expenditure & consumption per head 72
 
5.6 ConsumerGraphics 75
 
CHAPTER 6 COLOMBIA RICE 77
 
6.1 Value 77
 
Volume 81
 
6.2 Market Share 83
 
6.3 Distribution 85
 
6.4 Expenditure & consumption per head 86
 
6.5 ConsumerGraphics 89
 
CHAPTER 7 COLOMBIA SOCIOECONOMIC PROFILE 91
 
7.1 Country Overview 91
 
7.2 Key Facts 94
 
7.3 Political Overview 96
 
7.4 Economic Overview 97
 
7.5 Macroeconomic Indicators 98
 
CHAPTER 8 RESEARCH METHODOLOGY 104
 
8.1 Methodology overview 104
 
8.2 Secondary research 105
 
8.3 Market modelling 106
 
8.4 Primary research 107
 
8.5 Data finalisation 108
 
8.6 Ongoing research 108
 
CHAPTER 9 APPENDIX 109
 
9.1 Future readings 109
 
9.2 Research team 109
 
9.3 How to contact experts in your industry 109
 

 

 
LIST OF TABLES
 
Table 1: Dried Food category definitions 17
 
Table 2: Dried Food distribution channels 18
 
Table 3: Colombia Dried Food value, 1999-2004 (CoP m, 2004 prices) 19
 
Table 4: Colombia Dried Food value forecast, 2004-2009 (CoP m, 2004 prices) 20
 
Table 5: Colombia Dried Food value, 1999-2004 (CoP m, nominal prices) 22
 
Table 6: Colombia Dried Food value forecast, 2004-2009 (CoP m, nominal prices) 22
 
Table 7: Colombia Dried Food value, 1999-2004 (US$ m) 23
 
Table 8: Colombia Dried Food value forecast, 2004-2009 (US$ m) 23
 
Table 9: Colombia Dried Food volume, 1999-2004 (kg m) 24
 
Table 10: Colombia Dried Food volume forecast, 2004-2009 (kg m) 24
 
Table 11: Colombia Dried Food brand share, by value, 2003-2004 (%) 26
 
Table 12: Colombia Dried Food value, by brand, 2003-2004 (CoP m) 27
 
Table 13: Colombia Dried Food company share, by value, 2003-2004 (%) 28
 
Table 14: Colombia Dried Food value, by company, 2003-2004 (CoP m) 29
 
Table 15: Colombia Dried Food off-trade distribution channels, by value, 2003-2004 (%) 30
 
Table 16: Colombia Dried Food off-trade value, by distribution channel, 2003-2004 (CoP m) 30
 
Table 17: Colombia Dried Food expenditure per head, 1999-2004 (CoP, 2004 prices) 31
 
Table 18: Colombia Dried Food forecast expenditure per head, 2004-2009 (CoP, 2004 prices) 31
 
Table 19: Colombia Dried Food expenditure per head, 1999-2004 (US$) 32
 
Table 20: Colombia Dried Food forecast expenditure per head, 2004-2009 (US$) 32
 
Table 21: Colombia Dried Food consumption per head, 1999-2004 (kg) 33
 
Table 22: Colombia Dried Food forecast consumption per head, 2004-2009 (kg) 33
 
Table 23: Colombia Dried Food value, by age group, 2004 34
 
Table 24: Colombia Dried Food value, by income group, 2004 34
 
Table 25: Colombia Dried Food value, by gender, 2004 34
 
Table 26: Colombia Dried Food value, by marital status, 2004 35
 
Table 27: Colombia Dried Food value, by size of household, 2004 35
 
Table 28: Colombia Dried Food value, by urban/rural residence, 2004 35
 
Table 29: Colombia Dessert Mix value, 1999-2004 (CoP m, 2004 prices) 36
 
Table 30: Colombia Dessert Mix value forecast, 2004-2009 (CoP m, 2004 prices) 36
 
Table 31: Colombia Dessert Mix value, 1999-2004 (CoP m, nominal prices) 38
 
Table 32: Colombia Dessert Mix value forecast, 2004-2009 (CoP m, nominal prices) 38
 
Table 33: Colombia Dessert Mix value, 1999-2004 (US$ m) 39
 
Table 34: Colombia Dessert Mix value forecast, 2004-2009 (US$ m) 39
 
Table 35: Colombia Dessert Mix volume, 1999-2004 (kg m) 40
 
Table 36: Colombia Dessert Mix volume forecast, 2004-2009 (kg m) 40
 
Table 37: Colombia Dessert Mix company share, by value, 2003-2004 (%) 42
 
Table 38: Colombia Dessert Mix value, by company, 2003-2004 (CoP m) 42
 
Table 39: Colombia Dessert Mix off-trade distribution channels, by value, 2003-2004 (%) 43
 
Table 40: Colombia Dessert Mix off-trade value, by distribution channel, 2003-2004 (CoP m) 43
 
Table 41: Colombia Dessert Mix expenditure per head, 1999-2004 (CoP, 2004 prices) 44
 
Table 42: Colombia Dessert Mix forecast expenditure per head, 2004-2009 (CoP, 2004 prices) 44
 
Table 43: Colombia Dessert Mix expenditure per head, 1999-2004 (US$) 45
 
Table 44: Colombia Dessert Mix forecast expenditure per head, 2004-2009 (US$) 45
 
Table 45: Colombia Dessert Mix consumption per head, 1999-2004 (kg) 46
 
Table 46: Colombia Dessert Mix forecast consumption per head, 2004-2009 (kg) 46
 
Table 47: Colombia Dessert Mix value, by age group, 2004 47
 
Table 48: Colombia Dessert Mix value, by income group, 2004 47
 
Table 49: Colombia Dessert Mix value, by gender, 2004 47
 
Table 50: Colombia Dessert Mix value, by marital status, 2004 48
 
Table 51: Colombia Dessert Mix value, by size of household, 2004 48
 
Table 52: Colombia Dessert Mix value, by urban/rural residence, 2004 48
 
Table 53: Colombia Dried Pasta & Noodles value, 1999-2004 (CoP m, 2004 prices) 49
 
Table 54: Colombia Dried Pasta & Noodles value forecast, 2004-2009 (CoP m, 2004 prices) 49
 
Table 55: Colombia Dried Pasta & Noodles value, 1999-2004 (CoP m, nominal prices) 51
 
Table 56: Colombia Dried Pasta & Noodles value forecast, 2004-2009 (CoP m, nominal prices) 51
 
Table 57: Colombia Dried Pasta & Noodles value, 1999-2004 (US$ m) 52
 
Table 58: Colombia Dried Pasta & Noodles value forecast, 2004-2009 (US$ m) 52
 
Table 59: Colombia Dried Pasta & Noodles volume, 1999-2004 (kg m) 53
 
Table 60: Colombia Dried Pasta & Noodles volume forecast, 2004-2009 (kg m) 53
 
Table 61: Colombia Dried Pasta & Noodles brand share, by value, 2003-2004 (%) 55
 
Table 62: Colombia Dried Pasta & Noodles value, by brand, 2003-2004 (CoP m) 55
 
Table 63: Colombia Dried Pasta & Noodles company share, by value, 2003-2004 (%) 56
 
Table 64: Colombia Dried Pasta & Noodles value, by company, 2003-2004 (CoP m) 56
 
Table 65: Colombia Dried Pasta & Noodles off-trade distribution channels, by value, 2003-2004 (%) 57
 
Table 66: Colombia Dried Pasta & Noodles off-trade value, by distribution channel, 2003-2004 (CoP m) 57
 
Table 67: Colombia Dried Pasta & Noodles expenditure per head, 1999-2004 (CoP, 2004 prices) 58
 
Table 68: Colombia Dried Pasta & Noodles forecast expenditure per head, 2004-2009 (CoP, 2004 prices) 58
 
Table 69: Colombia Dried Pasta & Noodles expenditure per head, 1999-2004 (US$) 59
 
Table 70: Colombia Dried Pasta & Noodles forecast expenditure per head, 2004-2009 (US$) 59
 
Table 71: Colombia Dried Pasta & Noodles consumption per head, 1999-2004 (kg) 60
 
Table 72: Colombia Dried Pasta & Noodles forecast consumption per head, 2004-2009 (kg) 60
 
Table 73: Colombia Dried Pasta & Noodles value, by age group, 2004 61
 
Table 74: Colombia Dried Pasta & Noodles value, by income group, 2004 61
 
Table 75: Colombia Dried Pasta & Noodles value, by gender, 2004 61
 
Table 76: Colombia Dried Pasta & Noodles value, by marital status, 2004 62
 
Table 77: Colombia Dried Pasta & Noodles value, by size of household, 2004 62
 
Table 78: Colombia Dried Pasta & Noodles value, by urban/rural residence, 2004 62
 
Table 79: Colombia Dried Soup value, 1999-2004 (CoP m, 2004 prices) 63
 
Table 80: Colombia Dried Soup value forecast, 2004-2009 (CoP m, 2004 prices) 63
 
Table 81: Colombia Dried Soup value, 1999-2004 (CoP m, nominal prices) 65
 
Table 82: Colombia Dried Soup value forecast, 2004-2009 (CoP m, nominal prices) 65
 
Table 83: Colombia Dried Soup value, 1999-2004 (US$ m) 66
 
Table 84: Colombia Dried Soup value forecast, 2004-2009 (US$ m) 66
 
Table 85: Colombia Dried Soup volume, 1999-2004 (kg m) 67
 
Table 86: Colombia Dried Soup volume forecast, 2004-2009 (kg m) 67
 
Table 87: Colombia Dried Soup brand share, by value, 2003-2004 (%) 69
 
Table 88: Colombia Dried Soup value, by brand, 2003-2004 (CoP m) 69
 
Table 89: Colombia Dried Soup company share, by value, 2003-2004 (%) 70
 
Table 90: Colombia Dried Soup value, by company, 2003-2004 (CoP m) 70
 
Table 91: Colombia Dried Soup off-trade distribution channels, by value, 2002-20034(%) 71
 
Table 92: Colombia Dried Soup off-trade value, by distribution channel, 2003-2004 (CoP m) 71
 
Table 93: Colombia Dried Soup expenditure per head, 1999-2004 (CoP, 2004 prices) 72
 
Table 94: Colombia Dried Soup forecast expenditure per head, 2004-2009 (CoP, 2004 prices) 72
 
Table 95: Colombia Dried Soup expenditure per head, 1999-2004 (US$) 73
 
Table 96: Colombia Dried Soup forecast expenditure per head, 2004-2009 (US$) 73
 
Table 97: Colombia Dried Soup consumption per head, 1999-2004 (kg) 74
 
Table 98: Colombia Dried Soup forHecast consumption per head, 2004-2009 (kg) 74
 
Table 99: Colombia Dried Soup value, by age group, 2004 75
 
Table 100: Colombia Dried Soup value, by income group, 2004 75
 
Table 101: Colombia Dried Soup value, by gender, 2004 75
 
Table 102: Colombia Dried Soup value, by marital status, 2004 76
 
Table 103: Colombia Dried Soup value, by size of household, 2004 76
 
Table 104: Colombia Dried Soup value, by urban/rural residence, 2004 76
 
Table 105: Colombia Rice value, 1999-2004 (CoP m, 2004 prices) 77
 
Table 106: Colombia Rice value forecast, 2004-2009 (CoP m, 2004 prices) 77
 
Table 107: Colombia Rice value, 1999-2004 (CoP m, nominal prices) 79
 
Table 108: Colombia Rice value forecast, 2004-2009 (CoP m, nominal prices) 79
 
Table 109: Colombia Rice value, 1999-2004 (US$ m) 80
 
Table 110: Colombia Rice value forecast, 2004-2009 (US$ m) 80
 
Table 111: Colombia Rice volume, 1999-2004 (kg m) 81
 
Table 112: Colombia Rice volume forecast, 2004-2009 (kg m) 81
 
Table 113: Colombia Rice brand share, by value, 2003-2004 (%) 83
 
Table 114: Colombia Rice value, by brand, 2003-2004 (CoP m) 83
 
Table 115: Colombia Rice company share, by value, 2003-2004 (%) 84
 
Table 116: Colombia Rice value, by company, 2003-2004 (CoP m) 84
 
Table 117: Colombia Rice off-trade distribution channels, by value, 2002-2003 (%) 85
 
Table 118: Colombia Rice off-trade value, by distribution channel, 2003-2004 (CoP m) 85
 
Table 119: Colombia Rice expenditure per head, 1999-2004 (CoP, 2004 prices) 86
 
Table 120: Colombia Rice forecast expenditure per head, 2004-2009 (CoP, 2004 prices) 86
 
Table 121: Colombia Rice expenditure per head, 1999-2004 (US$) 87
 
Table 122: Colombia Rice forecast expenditure per head, 2004-2009 (US$) 87
 
Table 123: Colombia Rice consumption per head, 1999-2004 (kg) 88
 
Table 124: Colombia Rice forHecast consumption per head, 2004-2009 (kg) 88
 
Table 125: Colombia Rice value, by age group, 2004 89
 
Table 126: Colombia Rice value, by income group, 2004 89
 
Table 127: Colombia Rice value, by gender, 2004 89
 
Table 128: Colombia Rice value, by marital status, 2004 90
 
Table 129: Colombia Rice value, by size of household, 2004 90
 
Table 130: Colombia Rice value, by urban/rural residence, 2004 90
 
Table 131: Colombia Key Facts 94
 
Table 132: Venezuela population, by age group, 1999-2004 (millions) 98
 
Table 133: Venezuela population forecast, by age group, 2004-2009(millions) 99
 
Table 134: Venezuela population, by gender, 1999-2004 (millions) 100
 
Table 135: Venezuela population forecast, by gender, 2004-2009(millions) 100
 
Table 136: Venezuela real GDP, 1999-2004 (base year=2003) (US$ bn, 2004 prices) 101
 
Table 137: Venezuela real GDP forecast, 2004-2009(base year=2003) (US$ bn, 2004 prices) 101
 
Table 138: Venezuela nominal GDP, 1999-2004 (base year = 2004) (US$ bn, nominal prices) 102
 
Table 139: Venezuela nominal GDP forecast, 2004-2009(base year=2004) (US$ bn, nominal prices) 102
 
Table 140: Venezuela consumer price index, 1999-2004 (2004=100) 103
 
Table 141: Venezuela consumer price index, 2004-2009(2004=100) 103
 
Table 142: Venezuela exchange rate, 1999-2004 103
 

 

 
LIST OF FIGURES
 
Figure 1: Colombia Dried Food value & value forecast, 1999-2009 (CoP m, 2004 prices) 19
 
Figure 2: Colombia Dried Food volume & volume forecast, 1999-2009 (kg m) 23
 
Figure 3: Colombia Dessert Mix value & value forecast, 1999-2009 (CoP m, 2004 Prices) 35
 
Figure 4: Colombia Dessert Mix volume & volume forecast, 1999-2009 (kg m) 39
 
Figure 5: Colombia Dried Pasta & Noodles value & value forecast, 1999-2009 (CoP m, 2004 Prices) 48
 
Figure 6: Colombia Dried Pasta & Noodles volume & volume forecast, 1999-2009 (kg m) 52
 
Figure 7: Colombia Dried Soup value & value forecast, 1999-2009 (CoP m, 2004 Prices) 62
 
Figure 8: Colombia Dried Soup volume & volume forecast, 1999-2009 (kg m) 66
 
Figure 9: Colombia Rice value & value forecast, 1999-2009 (CoP m, 2004 Prices) 76
 
Figure 10: Colombia Rice volume & volume forecast, 1999-2009 (kg m) 80
 
Figure 11: Map of Colombia 93
 
Figure 12: Annual data review process 103