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Introduction
 
This databook is a detailed information resource covering all the key data points on make-up in Chile. It includes comprehensive value, volume, segmentation and market share data. The databook supplies actual data to 2003 and full forecasts to 2008.
 

 
Scope
 
Contains information on four key categories: eye make-up, face make-up, lip make-up, nail make-up.
 
Provides market value, volume, expenditure and consumption data by market, segment and subsegment.
 
Includes company and brand share data by category, as well as distribution channel data.
 
Contains market value segmentation by demographic and socioeconomic group.
 
Highlights
 
The market for make-up in Chile increased between 1998-2003, growing at an average annual rate of 4.3%.
 

 
The leading company in the market in 2003 was Avon Products, Inc. The second-largest player was L'Oreal S.A., with Laboratorio City in third place.
 

 
Reasons to Purchase
 
Discover the major quantitative trends affecting make-up markets.
 
Understand consumers' consumption and expenditure patterns.
 
Understand the future direction of the market with reliable historical data and full five year forecasting.

TABLE OF CONTENTS
 
CHAPTER 1 INTRODUCTION 15
 
What is this report about? 15
 
How to use this report 15
 
Definitions 15
 
CHAPTER 2 CHILE MAKE-UP 18
 
2.1 Value 18
 
2.2 Volume 23
 
2.3 Market Share 26
 
2.4 Distribution 28
 
2.5 Expenditure & consumption per head 29
 
2.6 ConsumerGraphics 32
 
CHAPTER 3 CHILE EYE MAKE-UP 34
 
3.1 Value 34
 
3.2 Volume 38
 
3.3 Market Share 40
 
3.4 Distribution 42
 
3.5 Expenditure & consumption per head 43
 
3.6 ConsumerGraphics 46
 
CHAPTER 4 CHILE FACE MAKE-UP 48
 
4.1 Value 48
 
4.2 Volume 52
 
4.3 Market Share 54
 
4.4 Distribution 56
 
4.5 Expenditure & consumption per head 57
 
4.6 ConsumerGraphics 60
 
CHAPTER 5 CHILE LIP MAKE-UP 62
 
5.1 Value 62
 
5.2 Volume 66
 
5.3 Market Share 68
 
5.4 Distribution 70
 
5.5 Expenditure & consumption per head 71
 
5.6 ConsumerGraphics 74
 
CHAPTER 6 CHILE NAIL MAKE-UP 76
 
6.1 Value 76
 
6.2 Volume 80
 
6.3 Market Share 82
 
6.4 Distribution 84
 
6.5 Expenditure & consumption per head 85
 
6.6 ConsumerGraphics 88
 
CHAPTER 7 CHILE SOCIOECONOMIC PROFILE 90
 
7.1 Country Overview 90
 
7.2 Key Facts 91
 
7.3 Political Overview 93
 
7.4 Chile Economic Overview 94
 
7.5 Macroeconomic Indicators 95
 
CHAPTER 8 RESEARCH METHODOLOGY 101
 
8.1 Methodology overview 101
 
8.2 Secondary research 102
 
8.3 Market modelling 103
 
8.4 Primary research 104
 
8.5 Data finalisation 105
 
8.6 Ongoing research 105
 
CHAPTER 9 APPENDIX 106
 
9.1 Future readings 106
 
9.2 Research team 106
 
9.3 How to contact experts in your industry 106
 

 

 
LIST OF TABLES
 
Table 2: Make up distribution channels 17
 
Table 3: Chile Make-Up value, 1998-2003 (ChP m, 2003 prices) 18
 
Table 4: Chile Make-Up value forecast, 2003-2008 (ChP m, 2003 prices) 18
 
Table 5: Chile Make-Up value, 1998-2003 (ChP m, nominal prices) 20
 
Table 6: Chile Make-Up value forecast, 2003-2008 (ChP m, nominal prices) 20
 
Table 7: Chile Make-Up value, 1998-2003 (US$ m) 21
 
Table 8: Chile Make-Up value forecast, 2003-2008 (US$ m) 21
 
Table 9: Chile Make-Up volume, 1998-2003 (units m) 23
 
Table 10: Chile Make-Up volume forecast, 2003-2008 (units m) 23
 
Table 11: Chile Make-Up company share, by value, 2002-2003 (%) 26
 
Table 12: Chile Make-Up value, by company, 2002-2003 (ChP m) 26
 
Table 13: Chile Make-Up company share, by value, 2002-2003 (%) 27
 
Table 14: Chile Make-Up value, by company, 2002-2003 (ChP m) 27
 
Table 15: Chile Make-Up distribution, by value, 2002-2003 (%) 28
 
Table 16: Chile Make-Up value, by distribution channel, 2002-2003 (ChP m) 28
 
Table 17: Chile Make-Up expenditure per head, 1998-2003 (ChP, 2003 prices) 29
 
Table 18: Chile Make-Up forecast expenditure per head, 2003-2008 (ChP, 2003 prices) 29
 
Table 19: Chile Make-Up expenditure per head, 1998-2003 (US$) 30
 
Table 20: Chile Make-Up forecast expenditure per head, 2003-2008 (US$) 30
 
Table 21: Chile Make-Up consumption per head, 1998-2003 (units) 31
 
Table 22: Chile Make-Up forecast consumption per head, 2003-2008 (units) 31
 
Table 23: Chile Make-Up value, by age group, 2003 32
 
Table 24: Chile Make-Up value, by income group, 2003 32
 
Table 25: Chile Make-Up value, by marital status, 2003 32
 
Table 26: Chile Make-Up value, by size of household, 2003 33
 
Table 27: Chile Make-Up value, by urban/rural residence, 2003 33
 
Table 28: Chile Eye Make-Up value, 1998-2003 (ChP m, 2003 prices) 34
 
Table 29: Chile Eye Make-Up value forecast, 2003-2008 (ChP m, 2003 prices) 34
 
Table 30: Chile Eye Make-Up value, 1998-2003 (ChP m, nominal prices) 36
 
Table 31: Chile Eye Make-Up value forecast, 2003-2008 (ChP m, nominal prices) 36
 
Table 32: Chile Eye Make-Up value, 1998-2003 (US$ m) 37
 
Table 33: Chile Eye Make-Up value forecast, 2003-2008 (US$ m) 37
 
Table 34: Chile Eye Make-Up volume, 1998-2003 (units m) 38
 
Table 35: Chile Eye Make-Up volume forecast, 2003-2008 (units m) 38
 
Table 36: Chile Eye Make-Up brand share, by value, 2002-2003 (%) 40
 
Table 37: Chile Eye Make-Up value, by brand, 2002-2003 (ChP m) 40
 
Table 38: Chile Eye Make-Up company share, by value, 2002-2003 (%) 41
 
Table 39: Chile Eye Make-Up value, by company, 2002-2003 (ChP m) 41
 
Table 40: Chile Eye Make-Up distribution, by value, 2002-2003 (%) 42
 
Table 41: Chile Eye Make-Up value, by distribution channel, 2002-2003 (ChP m) 42
 
Table 42: Chile Eye Make-Up expenditure per head, 1998-2003 (ChP, 2003 prices) 43
 
Table 43: Chile Eye Make-Up forecast expenditure per head, 2003-2008 (ChP, 2003 prices) 43
 
Table 44: Chile Eye Make-Up expenditure per head, 1998-2003 (US$) 44
 
Table 45: Chile Eye Make-Up forecast expenditure per head, 2003-2008 (US$) 44
 
Table 46: Chile Eye Make-Up consumption per head, 1998-2003 (units) 45
 
Table 47: Chile Eye Make-Up forecast consumption per head, 2003-2008 (units) 45
 
Table 48: Chile Eye Make-Up value, by age group, 2003 46
 
Table 49: Chile Eye Make-Up value, by income group, 2003 46
 
Table 50: Chile Eye Make-Up value, by marital status, 2003 46
 
Table 51: Chile Eye Make-Up value, by size of household, 2003 47
 
Table 52: Chile Eye Make-Up value, by urban/rural residence, 2003 47
 
Table 53: Chile Face Make-Up value, 1998-2003 (ChP m, 2003 prices) 48
 
Table 54: Chile Face Make-Up value forecast, 2003-2008 (ChP m, 2003 prices) 48
 
Table 55: Chile Face Make-Up value, 1998-2003 (ChP m, nominal prices) 50
 
Table 56: Chile Face Make-Up value forecast, 2003-2008 (ChP m, nominal prices) 50
 
Table 57: Chile Face Make-Up value, 1998-2003 (US$ m) 51
 
Table 58: Chile Face Make-Up value forecast, 2003-2008 (US$ m) 51
 
Table 59: Chile Face Make-Up volume, 1998-2003 (units m) 52
 
Table 60: Chile Face Make-Up volume forecast, 2003-2008 (units m) 52
 
Table 61: Chile Face Make-Up brand share, by value, 2002-2003 (%) 54
 
Table 62: Chile Face Make-Up value, by brand, 2002-2003 (ChP m) 54
 
Table 63: Chile Face Make-Up company share, by value, 2002-2003 (%) 55
 
Table 64: Chile Face Make-Up value, by company, 2002-2003 (ChP m) 55
 
Table 65: Chile Face Make-Up distribution, by value, 2002-2003 (%) 56
 
Table 66: Chile Face Make-Up value, by distribution channel, 2002-2003 (ChP m) 56
 
Table 67: Chile Face Make-Up expenditure per head, 1998-2003 (ChP, 2003 prices) 57
 
Table 68: Chile Face Make-Up forecast expenditure per head, 2003-2008 (ChP, 2003 prices) 57
 
Table 69: Chile Face Make-Up expenditure per head, 1998-2003 (US$) 58
 
Table 70: Chile Face Make-Up forecast expenditure per head, 2003-2008 (US$) 58
 
Table 71: Chile Face Make-Up consumption per head, 1998-2003 (units) 59
 
Table 72: Chile Face Make-Up forecast consumption per head, 2003-2008 (units) 59
 
Table 73: Chile Face Make-Up value, by age group, 2003 60
 
Table 74: Chile Face Make-Up value, by income group, 2003 60
 
Table 75: Chile Face Make-Up value, by marital status, 2003 60
 
Table 76: Chile Face Make-Up value, by size of household, 2003 61
 
Table 77: Chile Face Make-Up value, by urban/rural residence, 2003 61
 
Table 78: Chile Lip Make-Up value, 1998-2003 (ChP m, 2003 prices) 62
 
Table 79: Chile Lip Make-Up value forecast, 2003-2008 (ChP m, 2003 prices) 62
 
Table 80: Chile Lip Make-Up value, 1998-2003 (ChP m, nominal prices) 64
 
Table 81: Chile Lip Make-Up value forecast, 2003-2008 (ChP m, nominal prices) 64
 
Table 82: Chile Lip Make-Up value, 1998-2003 (US$ m) 65
 
Table 83: Chile Lip Make-Up value forecast, 2003-2008 (US$ m) 65
 
Table 84: Chile Lip Make-Up volume, 1998-2003 (units m) 66
 
Table 85: Chile Lip Make-Up volume forecast, 2003-2008 (units m) 66
 
Table 86: Chile Lip Make-Up brand share, by value, 2002-2003 (%) 68
 
Table 87: Chile Lip Make-Up value, by brand, 2002-2003 (ChP m) 68
 
Table 88: Chile Lip Make-Up company share, by value, 2002-2003 (%) 69
 
Table 89: Chile Lip Make-Up value, by company, 2002-2003 (ChP m) 69
 
Table 90: Chile Lip Make-Up distribution, by value, 2002-2003 (%) 70
 
Table 91: Chile Lip Make-Up value, by distribution channel, 2002-2003 (ChP m) 70
 
Table 92: Chile Lip Make-Up expenditure per head, 1998-2003 (ChP, 2003 prices) 71
 
Table 93: Chile Lip Make-Up forecast expenditure per head, 2003-2008 (ChP, 2003 prices) 71
 
Table 94: Chile Lip Make-Up expenditure per head, 1998-2003 (US$) 72
 
Table 95: Chile Lip Make-Up forecast expenditure per head, 2003-2008 (US$) 72
 
Table 96: Chile Lip Make-Up consumption per head, 1998-2003 (units) 73
 
Table 97: Chile Lip Make-Up forecast consumption per head, 2003-2008 (units) 73
 
Table 98: Chile Lip Make-Up value, by age group, 2003 74
 
Table 99: Chile Lip Make-Up value, by income group, 2003 74
 
Table 100: Chile Lip Make-Up value, by marital status, 2003 74
 
Table 101: Chile Lip Make-Up value, by size of household, 2003 75
 
Table 102: Chile Lip Make-Up value, by urban/rural residence, 2003 75
 
Table 103: Chile Nail Make-Up value, 1998-2003 (ChP m, 2003 prices) 76
 
Table 104: Chile Nail Make-Up value forecast, 2003-2008 (ChP m, 2003 prices) 76
 
Table 105: Chile Nail Make-Up value, 1998-2003 (ChP m, nominal prices) 78
 
Table 106: Chile Nail Make-Up value forecast, 2003-2008 (ChP m, nominal prices) 78
 
Table 107: Chile Nail Make-Up value, 1998-2003 (US$ m) 79
 
Table 108: Chile Nail Make-Up value forecast, 2003-2008 (US$ m) 79
 
Table 109: Chile Nail Make-Up volume, 1998-2003 (units m) 80
 
Table 110: Chile Nail Make-Up volume forecast, 2003-2008 (units m) 80
 
Table 111: Chile Nail Make-Up brand share, by value, 2002-2003 (%) 82
 
Table 112: Chile Nail Make-Up value, by brand, 2002-2003 (ChP m) 82
 
Table 113: Chile Nail Make-Up company share, by value, 2002-2003 (%) 83
 
Table 114: Chile Nail Make-Up value, by company, 2002-2003 (ChP m) 83
 
Table 115: Chile Nail Make-Up distribution, by value, 2002-2003 (%) 84
 
Table 116: Chile Nail Make-Up value, by distribution channel, 2002-2003 (ChP m) 84
 
Table 117: Chile Nail Make-Up expenditure per head, 1998-2003 (ChP, 2003 prices) 85
 
Table 118: Chile Nail Make-Up forecast expenditure per head, 2003-2008 (ChP, 2003 prices) 85
 
Table 119: Chile Nail Make-Up expenditure per head, 1998-2003 (US$) 86
 
Table 120: Chile Nail Make-Up forecast expenditure per head, 2003-2008 (US$) 86
 
Table 121: Chile Nail Make-Up consumption per head, 1998-2003 (units) 87
 
Table 122: Chile Nail Make-Up forecast consumption per head, 2003-2008 (units) 87
 
Table 123: Chile Nail Make-Up value, by age group, 2003 88
 
Table 124: Chile Nail Make-Up value, by income group, 2003 88
 
Table 125: TypeTableTitleHere Chile Nail Make-Up value, by marital status, 2003 88
 
Table 126: Chile Nail Make-Up value, by size of household, 2003 89
 
Table 127: Chile Nail Make-Up value, by urban/rural residence, 2003 89
 
Table 128: Chile Key Facts 91
 
Table 129: Chile population, by age group, 1998-2003 (millions) 95
 
Table 130: Chile population forecast, by age group, 2003-2008 (millions) 95
 
Table 131: Chile population, by gender, 1998-2003 (millions) 96
 
Table 132: Chile population forecast, by gender, 2003-2008 (millions) 96
 
Table 133: Chile real GDP, 1998-2003 (base year=2003) (CHP bn, 2003 prices) 97
 
Table 134: Chile real GDP forecast, 2003-2008 (base year=2003) (CHP bn, 2003 prices) 97
 
Table 135: Chile nominal GDP, 1998-2003 (base year = 2003) (CHP bn, nominal prices) 98
 
Table 136: Chile nominal GDP forecast, 2003-2008 (base year=2003) (CHP bn, nominal prices) 98
 
Table 137: Chile real GDP, 1998-2003 (base year = 2003) (US$ bn, 2003 prices) 99
 
Table 138: Chile real GDP forecast, 2003-2008 (base year=2003) (US$ bn, 2003 prices) 99
 
Table 139: Chile consumer price index, 1998-2003 (2003=100) 100
 
Table 140: Chile consumer price index, 2003-2008 (2003=100) 100
 
Table 141: Chile exchange rate, 1998-2003 100
 

 

 
LIST OF FIGURES
 
Figure 1: Chile Make-Up value & value forecast, 1998-2008 (ChP m, 2003 prices) 18
 
Figure 2: Chile Make-Up category growth comparison, by value, 1998-2008 21
 
Figure 3: Chile Make-Up volume & volume forecast, 1998-2008 (units m) 23
 
Figure 4: Chile Make-Up category growth comparison, by volume, 1998-2008 24
 
Figure 5: Chile Eye Make-Up value & value forecast, 1998-2008 (ChP m, 2003 prices) 34
 
Figure 6: Chile Eye Make-Up volume & volume forecast, 1998-2008 (units m) 38
 
Figure 7: Chile Face Make-Up value & value forecast, 1998-2008 (ChP m, 2003 prices) 48
 
Figure 8: Chile Face Make-Up volume & volume forecast, 1998-2008 (units m) 52
 
Figure 9: Chile Lip Make-Up value & value forecast, 1998-2008 (ChP m, 2003 prices) 62
 
Figure 10: Chile Lip Make-Up volume & volume forecast, 1998-2008 (units m) 66
 
Figure 11: Chile Nail Make-Up value & value forecast, 1998-2008 (ChP m, 2003 prices) 76
 
Figure 12: Chile Nail Make-Up volume & volume forecast, 1998-2008 (units m) 80
 
Figure 13: Map of Chile 91
 
Figure 14: Annual data review process 101