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Thérapies > Etude de marché sectorielle
 Top CNS Portfolios in 2004 - The Industry Gold Standards
€ 1 520,00
Editeur :
Datamonitor
Langue :
Anglais
Date de publication :
Janvier 2005
Taille du document :
57
Autres informations :
Description , Table des matières
 

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Présentation de l'étude de marché - Description & Table des matières
 Top CNS Portfolios in 2004 - The Industry Gold Standards

Introduction
 
The market for central nervous system prescription drugs grew 21.3% to reach $62.4 billion in 2003. The growth of this massive market is due to companies accessing previously untapped patient groups and several advances in drug technology. Given the increasing Industry interest in a multitude of commercial opportunities, the expansion of CNS is expected to continue unabated.
 

 
Scope
 
Commercial performance of each key CNS drug for every analyzed company over the last two years
 
Analysis of company positioning in psychiatry, neurology and pain management
 
Analysis of each company's late stage pipeline and identification of key R&D projects
 
Areas for expansion, in terms of both new markets and product line extensions, are analyzed, discussed and recommended for each company
 
Highlights
 
Pfizer's CNS portfolio is the best in the Industry with a strong presence in all major areas and a promising late stage pipeline. The value of its franchise is double that of the next largest portfolio and it boasts blockbuster products in all three sectors of CNS: psychiatry, neurology, and pain.
 

 
The closest CNS portfolio to Pfizer's in terms of breadth is J&J's. The company performs well in all three sectors of CNS with blockbuster products in each; namely Risperdal (psychiatry), Duragesic (pain), and Topamax (neurology).
 

 
Co-licensing agreements are becoming standard practice for leading CNS players. Combining the broad marketing reach of a top tier company with the therapy expertise of a specialist company is becoming ever important in a tough market climate.
 

 
Reasons to Purchase
 
Benchmark your CNS portfolio against the current leading portfolios and understand what makes a commercially successful CNS portfolio
 
Identify up to date issues impacting the CNS franchises of leading players
 
Recognize the key drugs in each company portfolio, and which offer the best commercial opportunities
 


 

TABLE OF CONTENTS
 
CHAPTER 1 EXECUTIVE SUMMARY 4
 
Scope and coverage of the Brief 4
 
Key finding 4
 
CHAPTER 2 INTRODUCTION 7
 
Overview of the brief 7
 
CHAPTER 3 TOP CNS PORTFOLIOS 9
 
Pfizer 9
 
GlaxoSmithKline 21
 
Johnson & Johnson 30
 
Eli Lilly 40
 
Sanofi-Aventis 48
 
CHAPTER 4 APPENDIX 56
 
Bibliography 56
 
Websites 56
 
Disclaimer 57
 

 


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