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Produits De Luxe > Etude de marché sectorielle
 Smaller Fashion Multiples
€ 2 695,00
Editeur :
Verdict
Langue :
Anglais
Date de publication :
Mai 2005
Taille du document :
80
Autres informations :
Description , Table des matières
 

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Présentation de l'étude de marché - Description & Table des matières
 Smaller Fashion Multiples

Smaller fashion multiples are among the winners in the clothing market. The clothing market is highly fragmented - particularly in womenswear, the main driver - and is highly competitive. The market is polarising into two main models: the value-driven one with low prices and volume sales; and the smaller fashion multiple that has lower volume but a higher margin. Both produce stronger growth than the mass middle market which is being squeezed out of the equation.


 

Table of Contents
KEY FINDINGS................................................................................................................ 1
MAIN CONCLUSIONS .................................................................................................... 2
MARKET......................................................................................................................... 4
CLOTHING MARKET DEFINITIONS.......................................................................................... 4
CLOTHING MARKET GROWTH............................................................................................... 5
COMPANY DATA ANALYSIS ........................................................................................ 7
MARKET SHARES ................................................................................................................ 7
CLOTHING RETAILERS GROWTH RATES 2004....................................................................... 9
OPERATING MARGINS ....................................................................................................... 10
SPECIALISTS SPACE GROWTH ........................................................................................... 11
KEY OPERATING STATISTICS ............................................................................................. 12
ADVERTISING MEDIA EXPENDITURE.................................................................................... 13
WOMENSWEAR SPACE ALLOCATION................................................................................... 14
OUTLOOK ..................................................................................................................... 15
MARKET GROWTH RATES & DEFLATION ............................................................................. 15
CLOTHING MARKET MODELS ............................................................................................. 17
SMALLER FASHION MULTIPLES OUTPERFORM CLOTHING MARKET ....................................... 19
PROS & CONS OF SMALLER FASHION MULTIPLE MODEL...................................................... 20
MULTI-BRAND BEST PRACTICE & OPPORTUNITIES............................................................... 21
FOREIGN EXPANSION ........................................................................................................ 22
FRENCH CONNECTION ...............................................................................................23
HOBBS..........................................................................................................................28
INDITEX UK (ZARA/MASSIMO DUTTI/BERSHKA) ....................................................33
MONSOON.....................................................................................................................39
MOSAIC FASHIONS (OASIS/COAST/KAREN MILLEN/WHISTLES) ........................44
PHASE EIGHT ...............................................................................................................53
REISS .............................................................................................................................58
ROBINSON WEBSTER (JIGSAW/KEW)......................................................................63
RUBICON (PRINCIPLES/WAREHOUSE) ....................................................................68
TED BAKER...................................................................................................................74
GLOSSARY....................................................................................................................79


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