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| Industrie Du Disque > Etude de marché sectorielle |
| How Britain Shops 2005: Music & Video |
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€ 3 676,00 |
Editeur
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Verdict |
Langue
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Anglais |
Date de publication : |
Mars 2005 |
Taille du document : |
93 |
Autres informations : |
Description , Table des matières |
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| Autres secteurs en relation |
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| Présentation de l'étude de marché - Description & Table des matières |
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| How Britain Shops 2005: Music & Video |
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Retailing should be simple: sell the right products, in the right place, at the right price to the right customer in the right way and success is almost guaranteed. But retailing isn't simple - it's complex, capricious and notoriously difficult to attain success … and that’s mostly thanks to one thing: the consumer. How Britain Shops: Music & Video examines shifts in consumer shopping patterns against a backdrop of a intense price pressure, a growing threat from the big four supermarket groups and the failure of many specialists to translate strong consumer demand into sales and profit growth.
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How Britain Shops: Music & Video Table of contents Shopping around Retailer usage Main user share by region Conversion rates Key findings Profile of music & video shoppers Penetration of music & video shoppers Executive summary Executive Summary About the cDNA programme Drivers of loyalty/disloyalty Loyalty Amazon - Amazon, conversion rates - Amazon, loyalty - Amazon, competitors - Amazon, key findings - Amazon, visitors - Amazon, main users HMV - HMV, conversion rates - HMV, loyalty - HMV, competitors - HMV, key findings - HMV, visitors - HMV, main users Music Zone - Music Zone, conversion rates - Music Zone, loyalty - Music Zone, competitors - Music Zone, key findings - Music Zone, visitors - Music Zone, main users MVC - MVC, conversion rates - MVC, loyalty - MVC, competitors - MVC, key findings - MVC, visitors - MVC, main users Tesco - Tesco, conversion rates - Tesco, loyalty - Tesco, competitors - Tesco, key findings - Tesco, visitors - Tesco, main users Asda - Asda, conversion rates - Asda, loyalty - Asda, competitors - Asda, key findings - Asda, visitors - Asda, main users WH Smith - WH Smith, conversion rates - WH Smith, loyalty - WH Smith, competitors - WH Smith, key findings - WH Smith, visitors - WH Smith, main users Woolworths - Woolworths, conversion rates - Woolworths, loyalty - Woolworths, competitors - Woolworths, key findings - Woolworths, visitors - Woolworths, main users Virgin Megastores - Virgin Megastores, conversion rates - Virgin Megastores, loyalty - Virgin Megastores, competitors - Virgin Megastores, key findings - Virgin Megastores, visitors - Virgin Megastores, main users
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