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| Restauration Et Services Associés > Etude de marché sectorielle |
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€ 494,69 |
Editeur
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MSI Marketing Research for Industry Ltd |
Langue
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Anglais |
Date de publication : |
Mars 2000 |
Taille du document : |
104 |
Autres informations : |
Description , Table des matières |
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| Présentation de l'étude de marché - Description & Table des matières |
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• Compare the changes in demand for hotels over the next 5 years
• Understand the main factors affecting demand
• Examine the importance of the leading players in the industry
• Compare the changes in demand for hotels over the next 5 years
• Appreciate what you need to achieve to keep up with your competitors,
and to gain a lead on the others
• Interpret these forecasts into your own business situation and marketing
plans
• Use these fully reasoned forecasts for the next five years to set your
own objectives
Understand the main factors affecting demand for hotel accommodation in the
UK, such as:
• The condition of the UK and international economies
• Social and demographic trends
• Trends in domestic and international tourism
• Technological changes
• Government policy and legislation
• Political factors Examine the importance of the leading players in the
industry
• Analyse the performance of 13 leading hotel groups
• Understand the highly fragmented nature of the industry This report includes the following:
• The UK Hotel Market, 1995-2004:
-By Value
-By Number Of Hotels
-By Number Of Bedrooms
• The UK Hotel Market, 1995-2004:
-Independents
-Chains
-Consortia
• UK Hotel Stock, By Country, 1999
-England
-Wales
-Scotland
-Northern Ireland
• Average Occupancy Rates of Hotels In The UK, By Country, 1995-1999 This report includes:
· Market Size,1995-1999
· Market Segmentation,1995-1999
· Trend Data, 1995-2004
· Factors Affecting Demand
· Market Forecasts, 2000-2004
· Geographical Analysis
· Hotel Occupancy Rates
· Capital Expenditure
· Opportunities For Suppliers
· Critical Success Factors
· Industry Structure
· Profiles of 13 Leading Hotel Groups
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INTRODUCTION
MARKET SIZE
Market Overview and Trends, 1995-1999
Market Segmentation
Factors Affecting Demand
Market Forecasts, 2000-2004
Overview
Forecast Market Segmentation
GEOGRAPHICAL ANALYSIS
HOTEL OCCUPANCY RATES
CAPITAL EXPENDITURE
OPPORTUNITIES FOR SUPPLIERS
CRITICAL SUCCESS FACTORS
INDUSTRY STRUCTURE
Overview
Market Shares
Company Profiles
TRADE ASSOCIATIONS AND ORGANISATIONS
TOURIST BOARDS
MAGAZINES
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