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| Produits Surgelés > Etude de marché sectorielle |
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€ 1 200,00 |
Editeur
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Access Asia Ltd |
Langue
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Anglais |
Date de publication : |
Août 2004 |
Taille du document : |
217 |
Autres informations : |
Description , Table des matières |
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| Nos documents publics sur le même théme (2) |
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| 0 pages | Janvier 2006 | Anglais
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| Main
focus: |
frozen food,chilled food,ice cream,catering,...
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| Research
focus: |
market size and estimates,market segmentation, |
| Geographic
focus: |
germany,usa |
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| 20 pages | Octobre 2006 | Anglais
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| Main
focus: |
frozen food,ice cream,frozen dessert,rfid
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| Research
focus: |
market size and estimates,market outlook, |
| Geographic
focus: |
usa |
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2.
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| Présentation de l'étude de marché - Description & Table des matières |
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This updated report covers the market for frozen foods in China, including food market trends, retail sales, market share, pricing, forecasts to 2007, current issues and leading company profiles.
Historically, frozen foods have been restricted by the lack of widespread ownership of freezers, and the common habit of buying fresh produce on a daily basis, rather than buying weekly and storing at home for later use. The arrival of the fast-food chains, western-style supermarkets, greater awareness of frozen foods and the emergence of a generation both willing and able to try new products has meant that the market for frozen foods has made great strides in China. The increasingly busy lifestyles of urban Chinese in particular have led to an increased demand for convenience foods, such as frozen ready meals. Also, and increasing number of people are finding it difficult to go shopping for food each day, and so more people are now buying foods for use another day, leading to an increased acceptance of frozen food use.
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TABLE Of CONTENTS
EXECUTIVE SUMMARY 3
CHAPTER 1 Market Overview 7
1.1 Market Definition 7
1.2 Research Highlights 7
1.3 Market Analysis 8
CHAPTER 2 Market Value 9
CHAPTER 3 Market Segmentation I 10
CHAPTER 4 Market Segmentation II 11
CHAPTER 5 Competitive Landscape 12
CHAPTER 6 Leading Companies 13
6.1 Nestle S.A. 13
6.2 Ajinomoto Co., Inc. 13
6.3 Unilever Bestfoods 13
6.4 H.J. Heinz Company 14
6.5 Kraft foods, Inc. 14
CHAPTER 7 Market Forecasts 15
7.1 Market Value Forecast 15
CHAPTER 8 Demographics 17
CHAPTER 9 Further Reading 19
9.1 Sources 19
9.2 Related Datamonitor Research 19
LIST OF TABLES
Table 1: China Frozen Food Market Value: $ million, 1999-2003 9
Table 2: China Frozen Food Market Segmentation I: % Share, by Value, 2003 10
Table 3: China Frozen Food Market Segmentation II: % Share, by Value, 2003 11
Table 4: China Frozen Food Market Value Forecast: $ million, 2003-2008 15
Table 5: China Size of Population, 1999-2003 17
Table 6: China GDP, 1999-2003 17
Table 7: China Inflation, 1999-2003 17
Table 8: China Exchange Rate, 1999-2003 18
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