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Maladies Cardiovasculaires > Etude de marché sectorielle
 The Cardiovascular Outlook 2000
€ 955,00
Editeur :
Business Insight
Langue :
Anglais
Date de publication :
Septembre 2000
Taille du document :
161
Autres informations :
Description , Table des matières
 

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Présentation de l'étude de marché - Description & Table des matières
 The Cardiovascular Outlook 2000


 

 

In 1999, cardiovascular drugs represented the largest single segment of the
 

 
global pharmaceutical industry by value.

 

 
Estimated sales of $69.6bn represented growth of 8.2% over 1998 levels.

 

 


 

 
Although anti-hypertensives generate significantly higher revenues than other
 

 
sectors of the cardiovascular market, this class of drugs is dominated by older
 

 
products, is highly genericized and is noted for its slow rate of growth.

 

 
However, expansion in the lipid lowering class, driven chiefly by the statins,
 

 
is increasingly compensating for this.


 

 

The Cardiovascular Outlook 2000 is based upon an extensive primary research
 

 
program encompassing companies active at all levels of the cardiovascular arena,
 

 
ranging from small biotechs to big pharma.

 

 
Building upon this research, key market data is allied to competitive analysis
 

 
to provide historical and forecast future product sales, along with strategic
 

 
insight into how companies are positioning themselves to exploit opportunities
 

 
in this prominent market.

 

 


 

 


 

 
We have the answers for you:

 

 


 

 
• Within the cardiovascular market, which products have recorded significant
 

 
revenues in recent years?

 

 


 

 
• How are competing companies positioning themselves within this high-value
 

 
market?

 

 


 

 
• In which areas are companies currently focusing their R&D resources?

 

 


 

 
• Which innovative therapies will reach the market within the next five years
 

 
and what will be their impact?

 

 


 

 
• What are the optimum components of a successful cardiovascular franchise?
 

 


 

 


 

 
• To what extent will generic competition erode market share of branded products?
 

 


 

 


 

 
• What are the major unmet needs in the treatment of cardiovascular disease
 

 
and how can they be targeted?



 

Chapter 1: Cardiovascular disease overview

Chapter 2: Patient potential

Chapter 3: 1999 cardiovascular market review

Chapter 4: Company analysis

Chapter 5: The commercial implications of changing cardiovascular guidelines

Chapter 6: Cardiovascular market SWOT analysis

Chapter 7: Appendix


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