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Presse électronique - Presse Papier > Etude de marché sectorielle
 Global Publishing
€ 160,00
Editeur :
Datamonitor
Langue :
Anglais
Date de publication :
Décembre 2005
Taille du document :
14
Autres informations :
Description , Table des matières
 

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Présentation de l'étude de marché - Description & Table des matières
 Global Publishing

Datamonitor's Global Publishing industry profile is an essential resource for top-level data and analysis covering the publishing industry. It includes detailed data on market size and segmentation, plus textual analysis of the key trends and competitive landscape, demographic information, and descriptions of the leading companies.

Scope

* Contains an executive summary and data on value, volume and segmentation

* Provides textual analysis of the industry's prospects, competitive landscape and leading companies

* Includes a five-year forecast of the industry

* Supported by the key macroeconomic and demographic data affecting the market

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

The publishing market consists of books, newspaper and magazines. The market's value is calculated as the revenues generated by publishers from hard or electronic copies of their products, as well as from advertising within those products. Any currency conversions used in the creation of this report have been calculated using constant 2004 annual average exchange rates.


 

TABLE OF CONTENTS EXECUTIVE SUMMARY 3 CHAPTER 1 Market Overview 7 1.1 Market Definition 7 1.2 Research Highlights 7 1.3 Market Analysis 8 CHAPTER 2 Market Value 9 CHAPTER 3 Market Segmentation I 10 CHAPTER 4 Market Segmentation II 11 CHAPTER 5 Competitive Landscape 12 CHAPTER 6 Leading Companies 13 6.1 Bertelsmann AG 13 6.2 Time Warner Inc. 13 6.3 Reed Elsevier NV 13 6.4 Axel Springer AG 14 6.5 The News Corporation Limited 14 6.6 Pearson plc 14 CHAPTER 7 Market Forecasts 15 7.1 Market Value Forecast 15 CHAPTER 8 Further Reading 16 8.1 Sources 16 8.2 Related Datamonitor Research 16 LIST OF TABLES Table 1: Global Publishing Market Value: $ billion, 2001-2005 9 Table 2: Global Publishing Market Segmentation I: % Share, by Value, 2005 10 Table 3: Global Publishing Market Segmentation II: % Share, by Value, 2005 11 Table 4: Global Publishing Market Value Forecast: $ billion, 2005-2010 15 ?? ?? ?? ?? CONTENTS


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