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Médicaments En Vente Libre > Etude de marché sectorielle
 OTC Healthcare in Denmark to 2009
€ 420,75
Editeur :
Datamonitor
Langue :
Anglais
Date de publication :
Novembre 2005
Taille du document :
119
Autres informations :
Description , Table des matières
 
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Présentation de l'étude de marché - Description & Table des matières
 OTC Healthcare in Denmark to 2009

Introduction
This databook is a detailed information resource covering all the key data points on OTC Healthcare in Denmark. It includes comprehensive value, segmentation and market share data. The databook supplies actual data to 2004 and full forecasts to 2009.

Scope
Contains information on seven categories including: Analgesics, Cough & Cold preparations, Indigestion preparations and Other OTC healthcare products.

Provides market value and expenditure data by market, segment and subsegment.

Includes company data by category, as well as distribution channel data.

Contains market value segmentation by demographic and socioeconomic group.

Report Highlights
The market for OTC healthcare in Denmark increased between 1999-2004, growing at an average annual rate of 3.8%.

The leading company in the market in 2004 was Bayer AG. The second-largest player was Bristol-Myers Squibb Company, with Dansk Droge A/S in third place.

Reasons to Purchase
Discover the major quantitative trends affecting the OTC healthcare market.

Understand consumers' consumption and expenditure patterns.

Understand the future direction of the market with reliable historical data and full five year forecasting.



 

Introduction
This databook is a detailed information resource covering all the key data points on OTC Healthcare in Denmark. It includes comprehensive value, segmentation and market share data. The databook supplies actual data to 2004 and full forecasts to 2009.

Scope
Contains information on seven categories including: Analgesics, Cough & Cold preparations, Indigestion preparations and Other OTC healthcare products.

Provides market value and expenditure data by market, segment and subsegment.

Includes company data by category, as well as distribution channel data.

Contains market value segmentation by demographic and socioeconomic group.

Report Highlights
The market for OTC healthcare in Denmark increased between 1999-2004, growing at an average annual rate of 3.8%.

The leading company in the market in 2004 was Bayer AG. The second-largest player was Bristol-Myers Squibb Company, with Dansk Droge A/S in third place.

Reasons to Purchase
Discover the major quantitative trends affecting the OTC healthcare market.

Understand consumers' consumption and expenditure patterns.

Understand the future direction of the market with reliable historical data and full five year forecasting.



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