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Cartes De Crédit > Etude de marché sectorielle
 Plastic Cards in Hong Kong
€ 2 375,75
Editeur :
Datamonitor
Langue :
Anglais
Date de publication :
Décembre 2005
Taille du document :
68
Autres informations :
Description , Table des matières
 
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Présentation de l'étude de marché - Description & Table des matières
 Plastic Cards in Hong Kong

Introduction
Plastic Cards in Hong Kong 2005 is Datamonitor's first country specific and data rich report on the Hong Kong cards market. Data is broken down by card type and by competitor and is commonly provided for the period 2002-2004. Data is supported by the analysis of Datamonitor's Asia Pacific Cards and Payments team. Analysis includes discussion of key competitors and recent regulatory developments

Scope
This report considers why Hong Kong card markets have grown the way they have and analyses the rate of growth.
The report breaks down data on plastic card markets in Hong Kong by scheme and by issuer. It also analyses competitor strategies.
The report presents a series of forecasts of plastic card markets in Hong Kong for the period 2005-2009.
Highlights
In June 2004, total credit card debt as a percentage of total household credit was 6.4% for Hong Kong. This was significantly higher than that of Singapore which was 2.7% but less than other regional countries such as Thailand and Taiwan with 7.3% and 8.5% respectively.

In terms of the number of cards issued and scheme dominance, Hong Kong's credit card market is approximately three times the size of Singapore's and similar to Australia's market. The shares held by both Visa and MasterCard are also similar to Australia with 55% and 35% respectively.

Hong Kong has a mature credit card market however due to the general characteristics of Hong Kong consumers the market still has growth potential. Consumers in Hong Kong generally enjoy something novel and there is a high rate of credit card accumulation.

Reasons to Purchase
Gain insight on key cards metrics including transaction volumes and values, number of accounts and balances outstanding
Examine the rationale for entering Australian cards markets
Gain Datamonitor's insight on the future of the Hong Kong cards markets


 

Introduction
Plastic Cards in Hong Kong 2005 is Datamonitor's first country specific and data rich report on the Hong Kong cards market. Data is broken down by card type and by competitor and is commonly provided for the period 2002-2004. Data is supported by the analysis of Datamonitor's Asia Pacific Cards and Payments team. Analysis includes discussion of key competitors and recent regulatory developments

Scope
This report considers why Hong Kong card markets have grown the way they have and analyses the rate of growth.
The report breaks down data on plastic card markets in Hong Kong by scheme and by issuer. It also analyses competitor strategies.
The report presents a series of forecasts of plastic card markets in Hong Kong for the period 2005-2009.
Highlights
In June 2004, total credit card debt as a percentage of total household credit was 6.4% for Hong Kong. This was significantly higher than that of Singapore which was 2.7% but less than other regional countries such as Thailand and Taiwan with 7.3% and 8.5% respectively.

In terms of the number of cards issued and scheme dominance, Hong Kong's credit card market is approximately three times the size of Singapore's and similar to Australia's market. The shares held by both Visa and MasterCard are also similar to Australia with 55% and 35% respectively.

Hong Kong has a mature credit card market however due to the general characteristics of Hong Kong consumers the market still has growth potential. Consumers in Hong Kong generally enjoy something novel and there is a high rate of credit card accumulation.

Reasons to Purchase
Gain insight on key cards metrics including transaction volumes and values, number of accounts and balances outstanding
Examine the rationale for entering Australian cards markets
Gain Datamonitor's insight on the future of the Hong Kong cards markets


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