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| Beauté - Santé - Hygiène > Etude de marché sectorielle |
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€ 1 300,00 |
Editeur
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ZZZ - Marketdata |
Langue
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Anglais |
Date de publication : |
Juillet 2000 |
Taille du document : |
92 |
Autres informations : |
Description , Table des matières |
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| Autres secteurs en relation |
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| Présentation de l'étude de marché - Description & Table des matières |
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This new Marketdata study examines for the first time the total market for
``plus size`` products and services geared to overweight persons.
As obesity rates continue to climb, more and more large people need special
clothes, furniture, gadgets, and social services customized to their special
needs. Clothing alone is worth $23 billion!
This groundbreaking niche study analyzes the following: market parameters/definition,
customer demographics/market potential, emerging trends, historical/forecasted
sales, profiles of leading competitors, the markets for: plus size clothes,
furniture, gadgets/household items (scales, seat belt extenders, etc.,) modeling
agencies, travel services, dating services, books and videos, Internet services,
and more. Complete listings of the major plus size catalogs, magazines (Radiance,
Mode,) manufacturers, publications and resource guides.
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Introduction
Market Definition and Nature
Demographic Profile of Plus Size Customers
Market Size and Growth
The Major Plus Size/Size Acceptance Organizations
Profiles of the leading plus size companies and associations
The Major Plus Size-Oriented Magazines, Newsletters, Directories
The Plus Size Clothing Market
The Social Services Market: Dating and Singles Groups
The Plus Size Books and Exercise Videos Market
The Plus Size Gadgets & Accessories Market
The Plus Size Modeling Market
The Plus Size Furniture Market
Health Clubs for Large Persons
Reference Directory of Information Sources
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PPLSEN
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