Ajouter aux favoris   Ajouter cette page à mon bookmark --- SOCIAL BOOKMARKING --- Digg Furl del.icio.us Netscape

Introduction
This databook is a detailed information resource covering all the key data points on Fragrances in Hong Kong. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2004 and full forecasts to 2009.

Scope
Contains information on 3 categories: Female fragrances, Male fragrances, Unisex fragrances.

Provides market value, volume, expenditure and consumption data by market, segment and subsegment.

Includes company and brand share data by category, as well as distribution channel data.

Contains market value segmentation by demographic and socioeconomic group.

Report Highlights
The market for Fragrances in Hong Kong increased between 1999-2004, growing at an average annual rate of 3.45%.

The leading company in the market in 2004 was The Estée Lauder Companies Inc.. The second-largest player was Chanel SA with L'Oreal S.A. in third place.

Reasons to Purchase
Discover the major quantitative trends affecting the Fragrances markets.

Understand consumers' consumption and expenditure patterns.

Understand the future direction of the market with reliable historical data and full five year forecasting.

TABLE OF CONTENTS
ABOUT DATAMONITOR 2
TABLE OF CONTENTS 3
LIST OF TABLES 6
LIST OF FIGURES 13
CHAPTER 1 INTRODUCTION 15
What is this report about? 15
How to use this report 15
Definitions 15
CHAPTER 2 HONG KONG FRAGRANCES 18
2.1 Value 18
2.2 Volume 23
2.3 Market Share 26
2.4 Distribution 30
2.5 Expenditure & consumption per head 31
CHAPTER 3 HONG KONG FEMALE FRAGRANCES 34
3.1 Value 34
3.2 Volume 39
3.3 Market Share 42
3.4 Distribution 45
3.5 Expenditure & consumption per head 46
3.6 ConsumerGraphics 49
CHAPTER 4 HONG KONG MALE FRAGRANCES 52
4.1 Value 52
4.2 Volume 57
4.3 Market Share 60
4.4 Distribution 63
4.5 Expenditure & consumption per head 64
4.6 ConsumerGraphics 67
CHAPTER 5 HONG KONG UNISEX FRAGRANCES 70
5.1 Value 70
5.2 Volume 75
5.3 Market Share 78
5.4 Distribution 80
5.5 Expenditure & consumption per head 81
5.6 ConsumerGraphics 84
CHAPTER 6 HONG KONG SOCIOECONOMIC PROFILE 87
6.1 Country Overview 87
6.2 Key Facts 88
6.3 Political Overview 90
6.4 Hong Kong Economic Overview 91
CHAPTER 7 HONG KONG MACROECONOMIC PROFILE 92
7.1 Macroeconomic Indicators 92
CHAPTER 8 RESEARCH METHODOLOGY 100
8.1 Methodology overview 100
8.2 Secondary research 101
8.3 Market modelling 102
8.4 Primary research 103
8.5 Data finalisation 104
8.6 Ongoing research 104
CHAPTER 9 APPENDIX 105
9.1 Future readings 105
9.2 Research team 105
9.3 How to contact experts in your industry 105

LIST OF TABLES
Table 1: Fragrances category definitions 16
Table 2: Fragrances distribution channels 17
Table 3: Hong Kong Fragrances value, 1999-2004 (HKD m, nominal prices) 18
Table 4: Hong Kong Fragrances value forecast, 2004-2009 (HKD m, nominal prices) 18
Table 5: Hong Kong Fragrances value, 1999-2004 (HKD m, 2004 prices) 20
Table 6: Hong Kong Fragrances value forecast, 2004-2009 (HKD m, 2004 prices) 20
Table 7: Hong Kong Fragrances value, 1999-2004 (US$ m nominal prices) 21
Table 8: Hong Kong Fragrances value forecast, 2004-2009 (US$ m nominal prices) 21
Table 9: Hong Kong Fragrances volume, 1999-2004 (Units m) 23
Table 10: Hong Kong Fragrances volume forecast, 2004-2009 (Units m) 23
Table 11: Hong Kong Fragrances brand share, by value, 2003-2004 (%) 26
Table 12: Hong Kong Fragrances value, by brand, 2003-2004 (HKD m nominal prices) 27
Table 13: Hong Kong Fragrances company share, by value, 2003-2004 (%) 28
Table 14: Hong Kong Fragrances value, by company, 2003-2004 (HKD m nominal prices) 29
Table 15: Hong Kong Fragrances off-trade distribution channels, by value, 2003-2004 (%) 30
Table 16: Hong Kong Fragrances off-trade value, by distribution channel, 2003-2004 (HKD m nominal prices) 30
Table 17: Hong Kong Fragrances expenditure per head, 1999-2004 (HKD, nominal prices) 31
Table 18: Hong Kong Fragrances forecast expenditure per head, 2004-2009 (HKD, nominal prices) 31
Table 19: Hong Kong Fragrances expenditure per head, 1999-2004 (US$ nominal prices) 32
Table 20: Hong Kong Fragrances forecast expenditure per head, 2004-2009 (US$ nominal prices) 32
Table 21: Hong Kong Fragrances consumption per head, 1999-2004 (Units) 33
Table 22: Hong Kong Fragrances forecast consumption per head, 2004-2009 (Units) 33
Table 23: Hong Kong Female fragrances value, 1999-2004 (HKD m, nominal prices) 34
Table 24: Hong Kong Female fragrances value forecast, 2004-2009 (HKD m, nominal prices) 34
Table 25: Hong Kong Female fragrances value, 1999-2004 (HKD m, 2004 prices) 36
Table 26: Hong Kong Female fragrances value forecast, 2004-2009 (HKD m, 2004 prices) 36
Table 27: Hong Kong Female fragrances value, 1999-2004 (US$ m nominal prices) 37
Table 28: Hong Kong Female fragrances value forecast, 2004-2009 (US$ m nominal prices) 37
Table 29: Hong Kong Female fragrances volume, 1999-2004 (Units m) 39
Table 30: Hong Kong Female fragrances volume forecast, 2004-2009 (Units m) 39
Table 31: Hong Kong Female fragrances brand share, by value, 2003-2004 (%) 42
Table 32: Hong Kong Female fragrances value, by brand, 2003-2004 (HKD m nominal prices) 43
Table 33: Hong Kong Female fragrances company share, by value, 2003-2004 (%) 44
Table 34: Hong Kong Female fragrances value, by company, 2003-2004 (HKD m nominal prices) 44
Table 35: Hong Kong Female fragrances off-trade distribution channels, by value, 2003-2004 (%) 45
Table 36: Hong Kong Female fragrances off-trade value, by distribution channel, 2003-2004 (HKD m nominal prices) 45
Table 37: Hong Kong Female fragrances expenditure per head, 1999-2004 (HKD, nominal prices) 46
Table 38: Hong Kong Female fragrances forecast expenditure per head, 2004-2009 (HKD, nominal prices) 46
Table 39: Hong Kong Female fragrances expenditure per head, 1999-2004 (US$ nominal prices) 47
Table 40: Hong Kong Female fragrances forecast expenditure per head, 2004-2009 (US$ nominal prices) 47
Table 41: Hong Kong Female fragrances consumption per head, 1999-2004 (Units) 48
Table 42: Hong Kong Female fragrances forecast consumption per head, 2004-2009 (Units) 48
Table 43: Hong Kong Female fragrances value, by age group, 2004 49
Table 44: Hong Kong Female fragrances value, by income group, 2004 49
Table 45: Hong Kong Female fragrances value, by gender, 2004 50
Table 46: Hong Kong Female fragrances value, by marital status, 2004 50
Table 47: Hong Kong Female fragrances value, by size of household, 2004 51
Table 48: Hong Kong Female fragrances value, by urban/rural residence, 2004 51
Table 49: Hong Kong Male fragrances value, 1999-2004 (HKD m, nominal prices) 52
Table 50: Hong Kong Male fragrances value forecast, 2004-2009 (HKD m, nominal prices) 52
Table 51: Hong Kong Male fragrances value, 1999-2004 (HKD m, 2004 prices) 54
Table 52: Hong Kong Male fragrances value forecast, 2004-2009 (HKD m, 2004 prices) 54
Table 53: Hong Kong Male fragrances value, 1999-2004 (US$ m nominal prices) 55
Table 54: Hong Kong Male fragrances value forecast, 2004-2009 (US$ m nominal prices) 55
Table 55: Hong Kong Male fragrances volume, 1999-2004 (Units m) 57
Table 56: Hong Kong Male fragrances volume forecast, 2004-2009 (Units m) 57
Table 57: Hong Kong Male fragrances brand share, by value, 2003-2004 (%) 60
Table 58: Hong Kong Male fragrances value, by brand, 2003-2004 (HKD m nominal prices) 61
Table 59: Hong Kong Male fragrances company share, by value, 2003-2004 (%) 62
Table 60: Hong Kong Male fragrances value, by company, 2003-2004 (HKD m nominal prices) 62
Table 61: Hong Kong Male fragrances off-trade distribution channels, by value, 2003-2004 (%) 63
Table 62: Hong Kong Male fragrances off-trade value, by distribution channel, 2003-2004 (HKD m nominal price) 63
Table 63: Hong Kong Male fragrances expenditure per head, 1999-2004 (HKD, nominal prices) 64
Table 64: Hong Kong Male fragrances forecast expenditure per head, 2004-2009 (HKD, nominal prices) 64
Table 65: Hong Kong Male fragrances expenditure per head, 1999-2004 (US$ nominal prices) 65
Table 66: Hong Kong Male fragrances forecast expenditure per head, 2004-2009 (US$ nominal prices) 65
Table 67: Hong Kong Male fragrances consumption per head, 1999-2004 (Units) 66
Table 68: Hong Kong Male fragrances forecast consumption per head, 2004-2009 (Units) 66
Table 69: Hong Kong Male fragrances value, by age group, 2004 67
Table 70: Hong Kong Male fragrances value, by income group, 2004 67
Table 71: Hong Kong Male fragrances value, by gender, 2004 68
Table 72: Hong Kong Male fragrances value, by marital status, 2004 68
Table 73: Hong Kong Male fragrances value, by size of household, 2004 69
Table 74: Hong Kong Male fragrances value, by urban/rural residence, 2004 69
Table 75: Hong Kong Unisex fragrances value, 1999-2004 (HKD m, nominal prices) 70
Table 76: Hong Kong Unisex fragrances value forecast, 2004-2009 (HKD m, nominal prices) 70
Table 77: Hong Kong Unisex fragrances value, 1999-2004 (HKD m, 2004 prices) 72
Table 78: Hong Kong Unisex fragrances value forecast, 2004-2009 (HKD m, 2004 prices) 72
Table 79: Hong Kong Unisex fragrances value, 1999-2004 (US$ m nominal prices) 73
Table 80: Hong Kong Unisex fragrances value forecast, 2004-2009 (US$ m nominal prices) 73
Table 81: Hong Kong Unisex fragrances volume, 1999-2004 (Units m) 75
Table 82: Hong Kong Unisex fragrances volume forecast, 2004-2009 (Units m) 75
Table 83: Hong Kong Unisex fragrances brand share, by value, 2003-2004 (%) 78
Table 84: Hong Kong Unisex fragrances value, by brand, 2003-2004 (HKD m nominal prices) 78
Table 85: Hong Kong Unisex fragrances company share, by value, 2003-2004 (%) 79
Table 86: Hong Kong Unisex fragrances value, by company, 2003-2004 (HKD m nominal prices) 79
Table 87: Hong Kong Unisex fragrances off-trade distribution channels, by value, 2003-2004 (%) 80
Table 88: Hong Kong Unisex fragrances off-trade value, by distribution channel, 2003-2004 (HKD m nominal price) 80
Table 89: Hong Kong Unisex fragrances expenditure per head, 1999-2004 (HKD, nominal prices) 81
Table 90: Hong Kong Unisex fragrances forecast expenditure per head, 2004-2009 (HKD, nominal prices) 81
Table 91: Hong Kong Unisex fragrances expenditure per head, 1999-2004 (US$ nominal prices) 82
Table 92: Hong Kong Unisex fragrances forecast expenditure per head, 2004-2009 (US$ nominal prices) 82
Table 93: Hong Kong Unisex fragrances consumption per head, 1999-2004 (Units) 83
Table 94: Hong Kong Unisex fragrances forecast consumption per head, 2004-2009 (Units) 83
Table 95: Hong Kong Unisex fragrances value, by age group, 2004 84
Table 96: Hong Kong Unisex fragrances value, by income group, 2004 84
Table 97: Hong Kong Unisex fragrances value, by gender, 2004 85
Table 98: Hong Kong Unisex fragrances value, by marital status, 2004 85
Table 99: Hong Kong Unisex fragrances value, by size of household, 2004 86
Table 100: Hong Kong Unisex fragrances value, by urban/rural residence, 2004 86
Table 101: Hong Kong Key Facts 88
Table 102: Hong Kong population, by age group, 1999-2004 (millions) 92
Table 103: Hong Kong population forecast, by age group, 2004-2009 (millions) 93
Table 104: Hong Kong population, by gender, 1999-2004 (millions) 94
Table 105: Hong Kong population forecast, by gender, 2004-2009 (millions) 94
Table 106: Hong Kong real GDP, 1999-2004 (HKD bn, 2004 prices) 95
Table 107: Hong Kong real GDP forecast, 2004-2009 (HKD bn, 2004 prices) 95
Table 108: Hong Kong nominal GDP, 1999-2004 (HKD bn, nominal prices) 96
Table 109: Hong Kong nominal GDP forecast, 2004-2009 (HKD bn, nominal prices) 96
Table 110: Hong Kong real GDP, 1999-2004 (US$ bn, 2004 prices) 97
Table 111: Hong Kong real GDP forecast, 2004-2009 (US$ bn, 2004 prices) 97
Table 112: Hong Kong consumer price index, 1999-2004 (2000=100) 98
Table 113: Hong Kong consumer price index, 2004-2009 (2000=100) 98
Table 114: Hong Kong exchange rate, 1999-2004 99


LIST OF FIGURES
Figure 1: Hong Kong Fragrances value & value forecast, 1999-2009 (HKD m, nominal prices) 19
Figure 2: Hong Kong Fragrances category growth comparison, by value, 1999-2009 22
Figure 3: Hong Kong Fragrances volume & volume forecast, 1999-2009 (Units m) 24
Figure 4: Hong Kong Fragrances category growth comparison, by volume, 1999-2009 25
Figure 5: Hong Kong Female fragrances value & value forecast, 1999-2009 (HKD m, nominal prices) 35
Figure 6: Hong Kong Female fragrances segment growth comparison, by value, 1999-2009 38
Figure 7: Hong Kong Female fragrances volume & volume forecast, 1999-2009 (Units m) 40
Figure 8: Hong Kong Female fragrances category growth comparison, by volume, 1999-2009 41
Figure 9: Hong Kong Male fragrances value & value forecast, 1999-2009 (HKD m, nominal prices) 53
Figure 10: Hong Kong Male fragrances segment growth comparison, by value, 1999-2009 56
Figure 11: Hong Kong Male fragrances volume & volume forecast, 1999-2009 (Units m) 58
Figure 12: Hong Kong Male fragrances category growth comparison, by volume, 1999-2009 59
Figure 13: Hong Kong Unisex fragrances value & value forecast, 1999-2009 (HKD m, nominal prices) 71
Figure 14: Hong Kong Unisex fragrances segment growth comparison, by value, 1999-2009 74
Figure 15: Hong Kong Unisex fragrances volume & volume forecast, 1999-2009 (Units m) 76
Figure 16: Hong Kong Unisex fragrances category growth comparison, by volume, 1999-2009 77
Figure 17: Map of Hong Kong 89
Figure 18: Annual data review process 101