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| Commerce électronique > Etude de marché sectorielle |
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€ 679,84 |
Editeur
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Emarketer |
Langue
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Anglais |
Date de publication : |
Avril 2002 |
Taille du document : |
212 |
Autres informations : |
Description , Table des matières |
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| 6 pages | Août 2000 | Anglais
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| Main
focus: |
e-commerce,online retail
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| Research
focus: |
industry structure,market size and estimates, |
| Geographic
focus: |
usa |
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2.
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| Autres secteurs en relation |
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| Présentation de l'étude de marché - Description & Table des matières |
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The internet has become an integral aspect of business in North America. E-commerce
has therefore grown significantly in the US and Canada, and will continue to do
so in the years ahead. eMarketer's North America E-Commerce: B2C & B2B is
a comprehensive overview of e-commerce in the US and Canada.
eMarketer expects that over 60 million people will purchase goods and services
online in 2002. North America E-Commerce: B2C & B2B reviews online retail
and holiday shopping online. The report also covers online shoppers versus buyers,
the factors that influence people to buy online and the demographics of those
people.
Despite the fact that IT spending slowed in 2001, eMarketer expects e-business
spending in particular to spur further business-to-business e-commerce growth
in 2002 and beyond. North America E-Commerce: B2C & B2B also delves into
the levels of e-commerce trade in different business sectors and the different
types of online exchanges. It also reviews how businesses of varying sizes are
incorporating the internet into daily activity.
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Methodology
I E-Commerce Overview
II Factors Influencing B2C E-Commerce
III Non-PC Internet Commerce
IV Category Review
V Canadian E-Commerce
VI B2B E-Commerce in the United States
VII B2B E-Commerce in Canada
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