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Datamonitor's Womenswear in Hungary industry profile is an essential resource for top-level data and analysis covering the womenswear industry. It includes detailed data on market size and segmentation, plus textual analysis of the key trends and competitive landscape, demographic information, and descriptions of the leading companies.

Scope

* Contains an executive summary and data on value, volume and segmentation

* Provides textual analysis of the industry's prospects, competitive landscape and leading companies

* Includes a five-year forecast of the industry

* Supported by the key macroeconomic and demographic data affecting the market

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

The womenswear market consists of all garments made for women and girls. It includes both outer and under garments, but excludes infantswear, which is defined as clothing for children under two years of age. The main categories in the market are dresses, suits and coats, jackets, tops, shirts (including t-shirts, jumpers, etc.), skirts, blouses, sweatshirts, sweaters and underwear.

For the purposes of this report -
Europe consists of Belgium, Denmark, France, Germany, Italy, Netherlands, Norway, Spain, Sweden, United Kingdom, Czech Republic, Hungary, Poland and Russia.

Asia-Pacific comprises China, India, Japan, Taiwan, South Korea and Australia.

The global market is defined as the United States, Canada, Brazil, Mexico, South Africa, Europe and Asia-Pacific.

Market value is calculated at Retail Selling Price (RSP), and includes all taxes and levies. Any currency conversions used within this report have been calculated using constant 2004 annual average exchange rates.

TABLE OF CONTENTS
EXECUTIVE SUMMARY 3
CHAPTER 1 Market Overview 6
1.1 Market Definition 6
1.2 Research Highlights 6
1.3 Market Analysis 7
CHAPTER 2 Market Value 8
CHAPTER 3 Market Segmentation I 9
CHAPTER 4 Market Segmentation II 10
CHAPTER 5 Competitive Landscape 11
CHAPTER 6 Leading Companies 12
6.1 Sara Lee Corporation 12
6.2 Levi Strauss & Co. 12
6.3 Aranypók Kereskedelmi Rt. 12
CHAPTER 7 Market Forecasts 13
7.1 Market Value Forecast 13
CHAPTER 8 Macroeconomic Indicators 14
CHAPTER 9 Further Reading 16
9.1 Sources 16
9.2 Related Datamonitor Research 16

LIST OF TABLES
Table 1: Hungary Womenswear Market Value: $ billion, 2000-2004 8
Table 2: Hungary Womenswear Market Segmentation I: % Share, by Value, 2004 9
Table 3: Hungary Womenswear Market Segmentation II: % Share, by Value, 2004 10
Table 4: Hungary Womenswear Market Value Forecast: $ billion, 2004-2009 13
Table 5: Hungary Size of Population (million) , 2000-2004 14
Table 6: Hungary GDP (1995=100), 2000-2004 14
Table 7: Hungary Inflation, 2000-2004 14
Table 8: Hungary Exchange Rate, 2000 15


CONTENTS