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Radio - Télévision > Etude de marché sectorielle
 Broadcasting & Cable TV in the United States
€ 160,00
Editeur :
Datamonitor
Langue :
Anglais
Date de publication :
Septembre 2006
Taille du document :
17
Autres informations :
Description , Table des matières
 
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Présentation de l'étude de marché - Description & Table des matières
 Broadcasting & Cable TV in the United States

Datamonitor's Broadcasting & Cable TV in the United States industry profile is an essential resource for top-level data and analysis covering the broadcasting & Cable tv industry. It includes detailed data on market size and segmentation, plus textual analysis of the key trends and competitive landscape, demographic information, and descriptions of the leading companies.

Scope

* Contains an executive summary and data on value, volume and segmentation

* Provides textual analysis of the industry's prospects, competitive landscape and leading companies

* Includes a five-year forecast of the industry

* Supported by the key macroeconomic and demographic data affecting the market

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

The broadcasting & cable TV market consists of all terrestrial, cable and satellite broadcasters of digital and analog television programming.

The market is valued as the revenues generated by broadcasters through advertising, licensing (or public donations) and subscriptions.

Any currency conversions included in this report have been calculated using constant 2004 annual average exchange rates.


 

TABLE OF CONTENTS
EXECUTIVE SUMMARY 3
CHAPTER 1 Market Overview 7
1.1 Market Definition 7
1.2 Research Highlights 7
1.3 Market Analysis 8
CHAPTER 2 Market Value 9
CHAPTER 3 Market Segmentation I 10
CHAPTER 4 Market Segmentation II 11
CHAPTER 5 Competitive Landscape 12
CHAPTER 6 Leading Companies 13
6.1 Viacom Inc. 13
6.2 The NBC Television Network 13
6.3 Time Warner Inc. 13
6.4 Comcast Corporation 14
6.5 The Walt Disney Company 14
6.6 The News Corporation Limited 14
CHAPTER 7 Market Forecasts 15
7.1 Market Value Forecast 15
CHAPTER 8 Macroeconomic Indicators 16
CHAPTER 9 Further Reading 17
9.1 Sources 17
9.2 Related Datamonitor Research 17

LIST OF TABLES
Table 1: United States Broadcasting & Cable TV Market Value: $ billion, 2000-2004 9
Table 2: United States Broadcasting & Cable TV Market Segmentation I:
% Share, by Value, 2004 10
Table 3: United States Broadcasting & Cable TV Market Segmentation II:
% Share, by Value, 2004 11
Table 4: United States Broadcasting & Cable TV Market Value Forecast:
$ billion, 2004-2009 15
Table 5: United States Size of Population (million) , 2000-2004 16
Table 6: United States GDP (1995=100), 2000-2004 16
Table 7: United States Inflation, 2000-2004 16


CONTENTS





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