Introduction

This databook is a detailed information resource covering all the key data points on Wine in Colombia. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2005 and full forecasts to 2010.

Scope

*Contains information on 3 categories: Fortified wine, Sparkling wine & Still wine.

*Provides market value, volume, expenditure and consumption data by market, segment and subsegment.

*Includes company and brand share data by category, as well as distribution channel data.

*Contains market value segmentation by demographic and socioeconomic group.

Highlights

The market for Wine in Colombia increased between 2000-2005, growing at an average annual rate of 3.9%.

The leading company in the market in 2005 was Tequilas del Senor S.A. de C.V. . The second-largest player was Grajales with Valdivieso in third place.

Reasons to Purchase

*Discover the major quantitative trends affecting the Wine markets.

*Understand consumers' consumption and expenditure patterns.

*Understand the future direction of the market with reliable historical data and full five year forecasting.

TABLE OF CONTENTS
ABOUT DATAMONITOR 2
TABLE OF CONTENTS 3
LIST OF TABLES 6
LIST OF FIGURES 12
CHAPTER 1 INTRODUCTION 13
What is this report about? 13
How to use this report 13
Definitions 13
CHAPTER 2 COLOMBIA WINE 17
2.1 Value 17
2.2 Volume 22
2.3 Market Share 25
2.4 Distribution 27
2.5 Expenditure & consumption per head 28
2.6 ConsumerGraphics 31
CHAPTER 3 COLOMBIA FORTIFIED WINE 34
3.1 Value 34
3.2 Volume 39
3.3 Market Share 42
3.4 Distribution 44
3.5 Expenditure & consumption per head 45
3.6 ConsumerGraphics 48
CHAPTER 4 COLOMBIA SPARKLING WINE 51
4.1 Value 51
4.2 Volume 55
4.3 Market Share 57
4.4 Distribution 59
4.5 Expenditure & consumption per head 60
4.6 ConsumerGraphics 63
CHAPTER 5 COLOMBIA STILL WINE 66
5.1 Value 66
5.2 Volume 71
5.3 Market Share 74
5.4 Distribution 76
5.5 Expenditure & consumption per head 77
5.6 ConsumerGraphics 80
CHAPTER 6 COLOMBIA SOCIOECONOMIC PROFILE 83
6.1 Country Overview 83
6.2 Key Facts 84
6.3 Political Overview 85
6.4 Colombia Economic Overview 86
CHAPTER 7 COLOMBIA MACROECONOMIC PROFILE 87
7.1 Macroeconomic Indicators 87
CHAPTER 8 RESEARCH METHODOLOGY 93
8.1 Methodology overview 93
8.2 Secondary research 94
8.3 Market modelling 95
8.4 Primary research 96
8.5 Data finalisation 97
8.6 Ongoing research 97
CHAPTER 9 APPENDIX 98
9.1 Future readings 98
9.2 How to contact experts in your industry 98

LIST OF TABLES
Table 1: Wine category definitions 14
Table 2: Wine distribution channels 15
Table 3: Colombia Wine value, 2000-2005 (COP m, nominal prices) 17
Table 4: Colombia Wine value forecast, 2005-2010 (COP m, nominal prices) 17
Table 5: Colombia Wine value, 2000-2005 (COP m, 2005 prices) 19
Table 6: Colombia Wine value forecast, 2005-2010 (COP m, 2005 prices) 19
Table 7: Colombia Wine value, 2000-2005 (US$ m nominal prices) 20
Table 8: Colombia Wine value forecast, 2005-2010 (US$ m nominal prices) 20
Table 9: Colombia Wine volume, 2000-2005 (Liters m) 22
Table 10: Colombia Wine volume forecast, 2005-2010 (Liters m) 22
Table 11: Colombia Wine brand share, by volume, 2004-2005 (%) 25
Table 12: Colombia Wine volume, by brand, 2004-2005 (Liters m) 25
Table 13: Colombia Wine company share, by volume, 2004-2005 (%) 26
Table 14: Colombia Wine volume, by company, 2004-2005 (Liters m) 26
Table 15: Colombia Wine distribution channels, by volume, 2004-2005 (%) 27
Table 16: Colombia Wine volume, by distribution channel, 2004-2005 (Liters m) 27
Table 17: Colombia Wine expenditure per head, 2000-2005 (COP, nominal prices) 28
Table 18: Colombia Wine forecast expenditure per head, 2005-2010 (COP, nominal prices) 28
Table 19: Colombia Wine expenditure per head, 2000-2005 (US$ nominal prices) 29
Table 20: Colombia Wine forecast expenditure per head, 2005-2010 (US$ nominal prices) 29
Table 21: Colombia Wine consumption per head, 2000-2005 (Liters) 30
Table 22: Colombia Wine forecast consumption per head, 2005-2010 (Liters) 30
Table 23: Colombia Wine volume, by age group, 2005 31
Table 24: Colombia Wine volume, by income group, 2005 31
Table 25: Colombia Wine volume, by gender, 2005 32
Table 26: Colombia Wine volume, by marital status, 2005 32
Table 27: Colombia Wine volume, by size of household, 2005 32
Table 28: Colombia Wine volume, by urban/rural residence, 2005 33
Table 29: Colombia Fortified wine value, 2000-2005 (COP m, nominal prices) 34
Table 30: Colombia Fortified wine value forecast, 2005-2010 (COP m, nominal prices) 34
Table 31: Colombia Fortified wine value, 2000-2005 (COP m, 2005 prices) 36
Table 32: Colombia Fortified wine value forecast, 2005-2010 (COP m, 2005 prices) 36
Table 33: Colombia Fortified wine value, 2000-2005 (US$ m nominal prices) 37
Table 34: Colombia Fortified wine value forecast, 2005-2010 (US$ m nominal prices) 37
Table 35: Colombia Fortified wine volume, 2000-2005 (Liters m) 39
Table 36: Colombia Fortified wine volume forecast, 2005-2010 (Liters m) 39
Table 37: Colombia Fortified wine brand share, by volume, 2004-2005 (%) 42
Table 38: Colombia Fortified wine volume, by brand, 2004-2005 (Liters m) 42
Table 39: Colombia Fortified wine company share, by volume, 2004-2005 (%) 43
Table 40: Colombia Fortified wine volume, by company, 2004-2005 (Liters m) 43
Table 41: Colombia Fortified wine distribution channels, by volume, 2004-2005 (%) 44
Table 42: Colombia Fortified wine volume, by distribution channel, 2004-2005 (Liters m) 44
Table 43: Colombia Fortified wine expenditure per head, 2000-2005 (COP, nominal prices) 45
Table 44: Colombia Fortified wine forecast expenditure per head, 2005-2010 (COP, nominal prices) 45
Table 45: Colombia Fortified wine expenditure per head, 2000-2005 (US$ nominal prices) 46
Table 46: Colombia Fortified wine forecast expenditure per head, 2005-2010 (US$ nominal prices) 46
Table 47: Colombia Fortified wine consumption per head, 2000-2005 (Liters) 47
Table 48: Colombia Fortified wine forecast consumption per head, 2005-2010 (Liters) 47
Table 49: Colombia Fortified wine volume, by age group, 2005 48
Table 50: Colombia Fortified wine volume, by income group, 2005 48
Table 51: Colombia Fortified wine volume, by gender, 2005 49
Table 52: Colombia Fortified wine volume, by marital status, 2005 49
Table 53: Colombia Fortified wine volume, by size of household, 2005 49
Table 54: Colombia Fortified wine volume, by urban/rural residence, 2005 50
Table 55: Colombia Sparkling wine value, 2000-2005 (COP m, nominal prices) 51
Table 56: Colombia Sparkling wine value forecast, 2005-2010 (COP m, nominal prices) 51
Table 57: Colombia Sparkling wine value, 2000-2005 (COP m, 2005 prices) 53
Table 58: Colombia Sparkling wine value forecast, 2005-2010 (COP m, 2005 prices) 53
Table 59: Colombia Sparkling wine value, 2000-2005 (US$ m nominal prices) 54
Table 60: Colombia Sparkling wine value forecast, 2005-2010 (US$ m nominal prices) 54
Table 61: Colombia Sparkling wine volume, 2000-2005 (Liters m) 55
Table 62: Colombia Sparkling wine volume forecast, 2005-2010 (Liters m) 55
Table 63: Colombia Sparkling wine brand share, by volume, 2004-2005 (%) 57
Table 64: Colombia Sparkling wine volume, by brand, 2004-2005 (Liters m) 57
Table 65: Colombia Sparkling wine company share, by volume, 2004-2005 (%) 58
Table 66: Colombia Sparkling wine volume, by company, 2004-2005 (Liters m) 58
Table 67: Colombia Sparkling wine distribution channels, by volume, 2004-2005 (%) 59
Table 68: Colombia Sparkling wine volume, by distribution channel, 2004-2005 (Liters m) 59
Table 69: Colombia Sparkling wine expenditure per head, 2000-2005 (COP, nominal prices) 60
Table 70: Colombia Sparkling wine forecast expenditure per head, 2005-2010 (COP, nominal prices) 60
Table 71: Colombia Sparkling wine expenditure per head, 2000-2005 (US$ nominal prices) 61
Table 72: Colombia Sparkling wine forecast expenditure per head, 2005-2010 (US$ nominal prices) 61
Table 73: Colombia Sparkling wine consumption per head, 2000-2005 (Liters) 62
Table 74: Colombia Sparkling wine forecast consumption per head, 2005-2010 (Liters) 62
Table 75: Colombia Sparkling wine volume, by age group, 2005 63
Table 76: Colombia Sparkling wine volume, by income group, 2005 63
Table 77: Colombia Sparkling wine volume, by gender, 2005 64
Table 78: Colombia Sparkling wine volume, by marital status, 2005 64
Table 79: Colombia Sparkling wine volume, by size of household, 2005 64
Table 80: Colombia Sparkling wine volume, by urban/rural residence, 2005 65
Table 81: Colombia Still wine value, 2000-2005 (COP m, nominal prices) 66
Table 82: Colombia Still wine value forecast, 2005-2010 (COP m, nominal prices) 66
Table 83: Colombia Still wine value, 2000-2005 (COP m, 2005 prices) 68
Table 84: Colombia Still wine value forecast, 2005-2010 (COP m, 2005 prices) 68
Table 85: Colombia Still wine value, 2000-2005 (US$ m nominal prices) 69
Table 86: Colombia Still wine value forecast, 2005-2010 (US$ m nominal prices) 69
Table 87: Colombia Still wine volume, 2000-2005 (Liters m) 71
Table 88: Colombia Still wine volume forecast, 2005-2010 (Liters m) 71
Table 89: Colombia Still wine brand share, by volume, 2004-2005 (%) 74
Table 90: Colombia Still wine volume, by brand, 2004-2005 (Liters m) 74
Table 91: Colombia Still wine company share, by volume, 2004-2005 (%) 75
Table 92: Colombia Still wine volume, by company, 2004-2005 (Liters m) 75
Table 93: Colombia Still wine distribution channels, by volume, 2004-2005 (%) 76
Table 94: Colombia Still wine volume, by distribution channel, 2004-2005 (Liters m) 76
Table 95: Colombia Still wine expenditure per head, 2000-2005 (COP, nominal prices) 77
Table 96: Colombia Still wine forecast expenditure per head, 2005-2010 (COP, nominal prices) 77
Table 97: Colombia Still wine expenditure per head, 2000-2005 (US$ nominal prices) 78
Table 98: Colombia Still wine forecast expenditure per head, 2005-2010 (US$ nominal prices) 78
Table 99: Colombia Still wine consumption per head, 2000-2005 (Liters) 79
Table 100: Colombia Still wine forecast consumption per head, 2005-2010 (Liters) 79
Table 101: Colombia Still wine volume, by age group, 2005 80
Table 102: Colombia Still wine volume, by income group, 2005 80
Table 103: Colombia Still wine volume, by gender, 2005 81
Table 104: Colombia Still wine volume, by marital status, 2005 81
Table 105: Colombia Still wine volume, by size of household, 2005 81
Table 106: Colombia Still wine volume, by urban/rural residence, 2005 82
Table 107: Colombia Key Facts 84
Table 108: Colombia population, by age group, 2000-2005 (millions) 87
Table 109: Colombia population forecast, by age group, 2005-2010 (millions) 88
Table 110: Colombia population, by gender, 2000-2005 (millions) 88
Table 111: Colombia population forecast, by gender, 2005-2010 (millions) 89
Table 112: Colombia real GDP, 2000-2005 (CoP bn, 2005 prices) 89
Table 113: Colombia real GDP forecast, 2005-2010 (CoP bn, 2005 prices) 89
Table 114: Colombia nominal GDP, 2000-2005 (CoP bn, nominal prices) 90
Table 115: Colombia nominal GDP forecast, 2005-2010 (CoP bn, nominal prices) 90
Table 116: Colombia real GDP, 2000-2005 (US$ bn, 2005 prices) 90
Table 117: Colombia real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 91
Table 118: Colombia consumer price index, 2000-2005 (2000=100) 91
Table 119: Colombia consumer price index, 2005-2010 (2000=100) 91
Table 120: Colombia exchange rate, 2000-2005 92

Table of Contents


Wine in Colombia to 2010 DMCM4099
(c) Datamonitor Page 1
This report is a licensed product and is not to be photocopied

Appendix

Wine in Colombia to 2010 DMCM4099
(c) Datamonitor Page 9
This report is a licensed product and is not to be photocopied