Introduction

This databook is a detailed information resource covering all the key data points on Wine in the USA. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2005 and full forecasts to 2010.

Scope

*Contains information on 3 categories: Fortified wine, Sparkling wine & Still wine.

*Provides market value, volume, expenditure and consumption data by market, segment and subsegment.

*Includes company and brand share data by category, as well as distribution channel data.

*Contains market value segmentation by demographic and socioeconomic group.

Highlights

The market for Wine in the USA increased between 2000-2005, growing at an average annual rate of 4.1%.

The leading company in the market in 2005 was Constellation Brands, Inc.. The second-largest player was E. & J. Gallo Winery with W.J. Deutsch & Sons, Ltd. in third place.

Reasons to Purchase

*Discover the major quantitative trends affecting the Wine markets.

*Understand consumers' consumption and expenditure patterns.

*Understand the future direction of the market with reliable historical data and full five year forecasting.

TABLE OF CONTENTS
ABOUT DATAMONITOR 2
TABLE OF CONTENTS 3
LIST OF TABLES 6
LIST OF FIGURES 11
CHAPTER 1 INTRODUCTION 12
What is this report about? 12
How to use this report 12
Definitions 12
CHAPTER 2 USA WINE 16
2.1 Value 16
2.2 Volume 20
2.3 Market Share 23
2.4 Distribution 26
2.5 Expenditure & consumption per head 27
2.6 ConsumerGraphics 29
CHAPTER 3 USA FORTIFIED WINE 32
3.1 Value 32
3.2 Volume 37
3.3 Market Share 41
3.4 Distribution 43
3.5 Expenditure & consumption per head 44
3.6 ConsumerGraphics 47
CHAPTER 4 USA SPARKLING WINE 50
4.1 Value 50
4.2 Volume 54
4.3 Market Share 57
4.4 Distribution 59
4.5 Expenditure & consumption per head 60
4.6 ConsumerGraphics 62
CHAPTER 5 USA STILL WINE 65
5.1 Value 65
5.2 Volume 69
5.3 Market Share 72
5.4 Distribution 75
5.5 Expenditure & consumption per head 76
5.6 ConsumerGraphics 78
CHAPTER 6 USA SOCIOECONOMIC PROFILE 81
6.1 Country Overview 81
6.2 Key Facts 82
6.3 Political Overview 83
6.4 United States Economic Overview 84
CHAPTER 7 USA MACROECONOMIC PROFILE 85
7.1 Macroeconomic Indicators 85
CHAPTER 8 RESEARCH METHODOLOGY 91
8.1 Methodology overview 91
8.2 Secondary research 92
8.3 Market modelling 93
8.4 Primary research 94
8.5 Data finalisation 95
8.6 Ongoing research 95
CHAPTER 9 APPENDIX 96
9.1 Future readings 96
9.2 How to contact experts in your industry 96

LIST OF TABLES
Table 1: Wine category definitions 13
Table 2: Wine distribution channels 14
Table 3: USA Wine value, 2000-2005 (US$ m, nominal prices) 16
Table 4: USA Wine value forecast, 2005-2010 (US$ m, nominal prices) 16
Table 5: USA Wine value, 2000-2005 (US$ m, 2005 prices) 18
Table 6: USA Wine value forecast, 2005-2010 (US$ m, 2005 prices) 18
Table 7: USA Wine volume, 2000-2005 (Liters m) 20
Table 8: USA Wine volume forecast, 2005-2010 (Liters m) 20
Table 9: USA Wine brand share, by volume, 2004-2005 (%) 23
Table 10: USA Wine volume, by brand, 2004-2005 (Liters m) 24
Table 11: USA Wine company share, by volume, 2004-2005 (%) 25
Table 12: USA Wine volume, by company, 2004-2005 (Liters m) 25
Table 13: USA Wine distribution channels, by volume, 2004-2005 (%) 26
Table 14: USA Wine volume, by distribution channel, 2004-2005 (Liters m) 26
Table 15: USA Wine expenditure per head, 2000-2005 (US$, nominal prices) 27
Table 16: USA Wine forecast expenditure per head, 2005-2010 (US$, nominal prices) 27
Table 17: USA Wine consumption per head, 2000-2005 (Liters) 28
Table 18: USA Wine forecast consumption per head, 2005-2010 (Liters) 28
Table 19: USA Wine volume, by age group, 2005 29
Table 20: USA Wine volume, by income group, 2005 29
Table 21: USA Wine volume, by gender, 2005 30
Table 22: USA Wine volume, by marital status, 2005 30
Table 23: USA Wine volume, by size of household, 2005 31
Table 24: USA Wine volume, by urban/rural residence, 2005 31
Table 25: USA Fortified wine value, 2000-2005 (US$ m, nominal prices) 32
Table 26: USA Fortified wine value forecast, 2005-2010 (US$ m, nominal prices) 33
Table 27: USA Fortified wine value, 2000-2005 (US$ m, 2005 prices) 35
Table 28: USA Fortified wine value forecast, 2005-2010 (US$ m, 2005 prices) 35
Table 29: USA Fortified wine volume, 2000-2005 (Liters m) 37
Table 30: USA Fortified wine volume forecast, 2005-2010 (Liters m) 38
Table 31: USA Fortified wine brand share, by volume, 2004-2005 (%) 41
Table 32: USA Fortified wine volume, by brand, 2004-2005 (Liters m) 41
Table 33: USA Fortified wine company share, by volume, 2004-2005 (%) 42
Table 34: USA Fortified wine volume, by company, 2004-2005 (Liters m) 42
Table 35: USA Fortified wine distribution channels, by volume, 2004-2005 (%) 43
Table 36: USA Fortified wine volume, by distribution channel, 2004-2005 (Liters m) 43
Table 37: USA Fortified wine expenditure per head, 2000-2005 (US$, nominal prices) 44
Table 38: USA Fortified wine forecast expenditure per head, 2005-2010 (US$, nominal prices) 45
Table 39: USA Fortified wine consumption per head, 2000-2005 (Liters) 46
Table 40: USA Fortified wine forecast consumption per head, 2005-2010 (Liters) 46
Table 41: USA Fortified wine volume, by age group, 2005 47
Table 42: USA Fortified wine volume, by income group, 2005 47
Table 43: USA Fortified wine volume, by gender, 2005 48
Table 44: USA Fortified wine volume, by marital status, 2005 48
Table 45: USA Fortified wine volume, by size of household, 2005 49
Table 46: USA Fortified wine volume, by urban/rural residence, 2005 49
Table 47: USA Sparkling wine value, 2000-2005 (US$ m, nominal prices) 50
Table 48: USA Sparkling wine value forecast, 2005-2010 (US$ m, nominal prices) 50
Table 49: USA Sparkling wine value, 2000-2005 (US$ m, 2005 prices) 52
Table 50: USA Sparkling wine value forecast, 2005-2010 (US$ m, 2005 prices) 52
Table 51: USA Sparkling wine volume, 2000-2005 (Liters m) 54
Table 52: USA Sparkling wine volume forecast, 2005-2010 (Liters m) 54
Table 53: USA Sparkling wine brand share, by volume, 2004-2005 (%) 57
Table 54: USA Sparkling wine volume, by brand, 2004-2005 (Liters m) 57
Table 55: USA Sparkling wine company share, by volume, 2004-2005 (%) 58
Table 56: USA Sparkling wine volume, by company, 2004-2005 (Liters m) 58
Table 57: USA Sparkling wine distribution channels, by volume, 2004-2005 (%) 59
Table 58: USA Sparkling wine volume, by distribution channel, 2004-2005 (Liters m) 59
Table 59: USA Sparkling wine expenditure per head, 2000-2005 (US$, nominal prices) 60
Table 60: USA Sparkling wine forecast expenditure per head, 2005-2010 (US$, nominal prices) 60
Table 61: USA Sparkling wine consumption per head, 2000-2005 (Liters) 61
Table 62: USA Sparkling wine forecast consumption per head, 2005-2010 (Liters) 61
Table 63: USA Sparkling wine volume, by age group, 2005 62
Table 64: USA Sparkling wine volume, by income group, 2005 62
Table 65: USA Sparkling wine volume, by gender, 2005 63
Table 66: USA Sparkling wine volume, by marital status, 2005 63
Table 67: USA Sparkling wine volume, by size of household, 2005 64
Table 68: USA Sparkling wine volume, by urban/rural residence, 2005 64
Table 69: USA Still wine value, 2000-2005 (US$ m, nominal prices) 65
Table 70: USA Still wine value forecast, 2005-2010 (US$ m, nominal prices) 65
Table 71: USA Still wine value, 2000-2005 (US$ m, 2005 prices) 67
Table 72: USA Still wine value forecast, 2005-2010 (US$ m, 2005 prices) 67
Table 73: USA Still wine volume, 2000-2005 (Liters m) 69
Table 74: USA Still wine volume forecast, 2005-2010 (Liters m) 69
Table 75: USA Still wine brand share, by volume, 2004-2005 (%) 72
Table 76: USA Still wine volume, by brand, 2004-2005 (Liters m) 73
Table 77: USA Still wine company share, by volume, 2004-2005 (%) 74
Table 78: USA Still wine volume, by company, 2004-2005 (Liters m) 74
Table 79: USA Still wine distribution channels, by volume, 2004-2005 (%) 75
Table 80: USA Still wine volume, by distribution channel, 2004-2005 (Liters m) 75
Table 81: USA Still wine expenditure per head, 2000-2005 (US$, nominal prices) 76
Table 82: USA Still wine forecast expenditure per head, 2005-2010 (US$, nominal prices) 76
Table 83: USA Still wine consumption per head, 2000-2005 (Liters) 77
Table 84: USA Still wine forecast consumption per head, 2005-2010 (Liters) 77
Table 85: USA Still wine volume, by age group, 2005 78
Table 86: USA Still wine volume, by income group, 2005 78
Table 87: USA Still wine volume, by gender, 2005 79
Table 88: USA Still wine volume, by marital status, 2005 79
Table 89: USA Still wine volume, by size of household, 2005 80
Table 90: USA Still wine volume, by urban/rural residence, 2005 80
Table 91: United States Key Facts 82
Table 92: USA population, by age group, 2000-2005 (millions) 85
Table 93: USA population forecast, by age group, 2005-2010 (millions) 86
Table 94: USA population, by gender, 2000-2005 (millions) 86
Table 95: USA population forecast, by gender, 2005-2010 (millions) 87
Table 96: USA real GDP, 2000-2005 (USD bn, 2005 prices) 87
Table 97: USA real GDP forecast, 2005-2010 (USD bn, 2005 prices) 87
Table 98: USA nominal GDP, 2000-2005 (USD bn, nominal prices) 88
Table 99: USA nominal GDP forecast, 2005-2010 (USD bn, nominal prices) 88
Table 100: USA real GDP, 2000-2005 (US$ bn, 2005 prices) 88
Table 101: USA real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 89
Table 102: USA consumer price index, 2000-2005 (2000=100) 89
Table 103: USA consumer price index, 2005-2010 (2000=100) 89
Table 104: USA exchange rate, 2000-2005 90

Table of Contents


Wine in the USA to 2010 DMCM4146
(c) Datamonitor Page 1
This report is a licensed product and is not to be photocopied

Appendix

Wine in the USA to 2010 DMCM4146
(c) Datamonitor Page 96
This report is a licensed product and is not to be photocopied