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M2M is an abbreviation for machine-to-machine, or technology that supports wired or wireless communication between devices. The abbreviation is also sometimes used to stand for man-to-machine, meaning communication between a man operated device and a machine. Wireless M2M comprises all wireless network technologies, even though the term is generally used in reference to systems connected to cellular networks. This report is exclusively aimed at describing and analyzing wireless M2M based on commonly used wireless wide area network technologies such as GSM/GPRS/EDGE and WCDMA/HSPA.
GSM/GPRS is the leading technology for wide-area wireless M2M in Europe with almost complete market dominance. So far there has been little interest in UMTS/HSPA, due to high component prices, limited coverage and less reliability. Some of the characteristics of HSPA, such as lower latency and radically improved data uplink (HSUPA) are however attractive for many M2M applications – particularly video surveillance, but also for instance fleet management. If multimedia and entertainment is included in future passenger car telematics systems, HSPA could also become attractive within that segment.
There are billions of devices in Europe that could potentially be networked using fixed or wireless technologies. Generally, the cost of connecting a device to a GSM/GPRS network must be justified by the perceived value of the information it communicates. The most obvious cases are remote monitoring of mission critical equipment or tracking of high value assets. This type of applications however tends to be deployed in relatively small volumes.
Mass market opportunities only exist in segments where valuable information can be generated by a large population of devices. Examples of this are found in the utility, transportation, security and retail industries. Europe has 345 million energy meters, 254 million motor vehicles, 8 million security alarm systems and 6 million POS-terminals Altogether these segments represent a potential market of over 600 million wireless M2M connections.
The European wireless M2M market is in a solid growth phase with strong demand across a wide range of industries. Berg Insight estimates that deployments of wireless M2M units, defined as deployed and activated devices, reached 4.1 million units in 2006. Growing at a compound average annual growth rate of 42.9 percent, the market size is expected to reach 24.4 million units by 2011. In the medium term, the annual growth rate will however be more moderate. Not until after 2010 will the anticipated mass-market adoption of telematics by automotive OEMs push growth rates above 30 percent. Other key vertical markets are forecasted to see a more linear growth. Security alarms and POS-terminals are expected to reach their natural saturation point in a relatively near future, whereas the full growth potential for energy meters will remain far from realized even at the end of the period.
Mobile operators are positioning themselves differently in the M2M value chain. Most of them are actively or passively limiting their role to provide network connectivity services. Some such as Orange, Telefónica O2, Telenor and TeliaSonera are participating directly in the market, whereas others like Vodafone have adopted an indirect approach with partner resellers. Telenor Sweden is arguably the most advanced mobile operator in the area and expects the number of wireless M2M connections expected to exceed regular handsets by 2008. The greater part of the connections derive from the regulation driven deployment of remote meter reading in Sweden that will result in 1 million electricity meters being connected to Telenor’s GPRS network.
Several MVNOs and MVNEs have also established themselves as providers of wireless M2M connectivity services and solutions on the European market. Modes of operation range from reselling the network capacity of mobile operators to providing partial or complete network infrastructure via a hired air-interface. Value added resellers like Mobius Networks and Wireless Logic work closely with one or a few mobile operators, while international carriers like Jasper Wireless and Wyless seek to offer global coverage on a single communications platform. Rather than competing with traditional network operators, the wireless M2M communication providers are becoming a major distribution channel for mobile data services in large parts of Europe.

Executive summary.....................................................................................................................1
1 Introduction to wireless M2M and the European market ....................................................3
1.1 Introduction..................................................................................................................3
1.1.1 From telemetry to M2M.........................................................................................3
1.1.2 Industry value network ..........................................................................................4
1.2 Key vertical market segments .....................................................................................6
1.2.1 Electricity and gas meters.....................................................................................6
1.2.2 Motor vehicles .......................................................................................................7
1.2.3 Other segments.....................................................................................................7
1.3 European mobile network infrastructure .....................................................................8
1.4 Mobile network M2M data modules and terminals ...................................................10
1.4.1 Mobile network M2M communication devices....................................................11
1.4.2 Mobile network M2M module vendors................................................................12

2 Network operators and MVNOs.........................................................................................15
2.1 Deutsche Telekom.....................................................................................................15
2.1.1 T-Mobile...............................................................................................................15
2.1.2 Toll Collect...........................................................................................................16
2.2 France Telecom.........................................................................................................17
2.2.1 France Telecom Group M2M strategy ................................................................17
2.2.2 Orange Group .....................................................................................................18
2.2.3 Mobistar...............................................................................................................19
2.3 Telefónica O2 .............................................................................................................20
2.3.1 Telefónica O2 Czech Republic.............................................................................20
2.3.2 O2 Germany.........................................................................................................21
2.3.3 O2 Ireland.............................................................................................................21
2.3.4 O2 UK...................................................................................................................22
2.4 Telenor.......................................................................................................................22
2.4.1 Telenor Mobile.....................................................................................................23
2.4.2 Telenor Cinclus ...................................................................................................24
2.5 TeliaSonera................................................................................................................24
2.6 Vodafone Group ........................................................................................................26
2.6.1 Vodafone Netherlands ........................................................................................26
2.6.2 Vodafone UK .......................................................................................................27
2.6.3 SFR......................................................................................................................28
2.7 Wireless M2M communication providers ..................................................................28
2.7.1 Aspider Solutions ................................................................................................29
2.7.2 BT Redcare..........................................................................................................30
2.7.3 Eutelsat................................................................................................................31
2.7.4 Jasper Wireless ...................................................................................................31
2.7.5 Kuantic.................................................................................................................32
2.7.6 Metrilog................................................................................................................32
2.7.7 Mobius Networks.................................................................................................33
2.7.8 Netsize.................................................................................................................33
2.7.9 RAM Mobile Data.................................................................................................34
2.7.10 Stream Communications.....................................................................................35
2.7.11 Wireless Logic .....................................................................................................35
2.7.12 Wireless Maingate ...............................................................................................36
2.7.13 Wyless .................................................................................................................36

3 Market forecasts and trends ..............................................................................................39
3.1 European wireless M2M market summary ................................................................39
3.2 Private vehicles..........................................................................................................42
3.3 Commercial vehicles .................................................................................................43
3.4 Electricity and gas meters .........................................................................................45
3.5 Security alarms..........................................................................................................47
3.6 POS-terminals............................................................................................................48

4 Private vehicles ..................................................................................................................49
4.1 The European private vehicle market........................................................................49
4.2 Car telematics solutions ............................................................................................51
4.2.1 Car telematics applications .................................................................................52
4.2.2 Car telematics infrastructure ...............................................................................53
4.2.3 Car telematics value chain ..................................................................................56
4.2.4 The European eCall initiative...............................................................................58
4.3 Key player profiles .....................................................................................................60
4.3.1 ATX Group...........................................................................................................61
4.3.2 Cobra Automotive Technologies.........................................................................61
4.3.3 IMA ......................................................................................................................62
4.3.4 LoJack .................................................................................................................63
4.3.5 TRACKER ............................................................................................................64
4.3.6 Traqueur..............................................................................................................64
4.3.7 Magneti Marelli ....................................................................................................65
4.3.8 MetaSystem.........................................................................................................65
4.3.9 Trafficmaster........................................................................................................66
4.3.10 Viasat...................................................................................................................66
4.3.11 Wireless Car ........................................................................................................67
4.4 OEM and aftermarket telematics offerings ................................................................68
4.4.1 PSA Peugeot Citroën ..........................................................................................68
4.4.2 BMW....................................................................................................................70
4.4.3 Jaguar and Land Rover.......................................................................................72
4.4.4 Octo Telematics ..................................................................................................74
4.4.5 Norwich Union.....................................................................................................76

5 Commercial vehicles..........................................................................................................79
5.1 The European commercial vehicle market................................................................79
5.2 Fleet management solutions .....................................................................................83
5.2.1 Fleet management applications..........................................................................83
5.2.2 Fleet management infrastructure ........................................................................85
5.2.3 Fleet management value chain and stakeholders ..............................................87
5.3 Key player profiles .....................................................................................................89
5.3.1 CI Omnibridge and Siemens VDO......................................................................89
5.3.2 Cybit ....................................................................................................................90
5.3.3 Garmin and GPS-Buddy .....................................................................................91
5.3.4 Masternaut...........................................................................................................93
5.3.5 Minorplanet..........................................................................................................95
5.3.6 Navman Wireless.................................................................................................96
5.3.7 Punch Telematix..................................................................................................97
5.3.8 Qualcomm WBS..................................................................................................99
5.3.9 TomTom WORK ................................................................................................100
5.3.10 Transics .............................................................................................................102
5.4 OEM commercial vehicle telematics solutions........................................................104
5.4.1 DaimlerChrysler FleetBoard ..............................................................................104
5.4.2 Volvo Dynafleet..................................................................................................106
5.4.3 Scania Fleet Management ................................................................................107

6 Electricity and gas meters ...............................................................................................111
6.1 The European utility industry...................................................................................111
6.1.1 Electricity market ...............................................................................................112
6.1.2 Gas market ........................................................................................................115
6.1.3 Industry players.................................................................................................115
6.2 AMM solutions .........................................................................................................118
6.2.1 AMM applications..............................................................................................118
6.2.2 Advanced metering infrastructure.....................................................................120
6.2.3 AMM value chain and stakeholders ..................................................................122
6.3 Key player profiles ...................................................................................................123
6.3.1 Bayard Group....................................................................................................123
6.3.2 Itron ...................................................................................................................124
6.3.3 Iskraemeco........................................................................................................125
6.3.4 Elster..................................................................................................................126
6.3.5 Echelon .............................................................................................................127
6.3.6 EDMI..................................................................................................................127
6.3.7 Enel/IBM AMM Alliance .....................................................................................127
6.3.8 Kamstrup ...........................................................................................................128
6.3.9 ADD Grup ..........................................................................................................129
6.3.10 Metrima..............................................................................................................129
6.4 AMM deployments in Europe..................................................................................130
6.4.1 ACEA .................................................................................................................130
6.4.2 EssentNuon.......................................................................................................131
6.4.3 Fortum ...............................................................................................................132

7 Security alarms ................................................................................................................135
7.1 The European security alarm market ......................................................................135
7.2 Mobile network alarm monitoring solutions ............................................................136
7.3 Key player profiles ...................................................................................................138
7.3.1 Securitas Direct .................................................................................................138
7.3.2 ADT Europe.......................................................................................................139
7.3.3 UTC Fire & Security...........................................................................................139
7.3.4 G4S....................................................................................................................140
7.3.5 Alert Services.....................................................................................................140
7.3.6 Prosegur............................................................................................................140
7.4 GPRS alarm communication in Scandinavia...........................................................141
7.4.1 Aroundio and Securitas Direct Professional .....................................................141
7.4.2 Multicom Security..............................................................................................142
7.4.3 Safetel................................................................................................................143

8 POS-terminals..................................................................................................................145
8.1 The European POS-terminal market .......................................................................145
8.2 POS-terminal payment transactions........................................................................147
8.3 Key player profiles ...................................................................................................148
8.3.1 VeriFone ............................................................................................................148
8.3.2 Ingenico.............................................................................................................149
8.3.3 Hypercom..........................................................................................................149
8.3.4 Thales................................................................................................................150
8.3.5 Sagem ...............................................................................................................150
8.3.6 Intellect ..............................................................................................................150
8.3.7 Cybernet............................................................................................................151
8.3.8 Gemalto.............................................................................................................151
8.3.9 Banksys.............................................................................................................151
8.3.10 DA Sistemi.........................................................................................................152
8.4 Mobile network POS-terminal communication solutions ........................................152

Glossary ..155

List of Figures
Figure 1.1: Generic GPRS meter reading solution value network..............................................5
Figure 1.2: Key vertical markets for wireless M2M in Europe (EU23+2) ...................................6
Figure 1.3: Mobile network operators (EU23+2 2007)...............................................................9
Figure 1.4: Cost versus time diagram for wireless technology integration ..............................10
Figure 1.5: Natural size wireless M2M modules .......................................................................11
Figure 1.6: Principal GSM/GPRS M2M module vendors..........................................................13
Figure 2.1: T-Mobile International M2M GPRS data tariffs (5 MB usage per month) ...............15
Figure 2.2: Mobistar M2M SIM-cards (2003–2006) ..................................................................19
Figure 2.3: Telia Telematik M2M tariff (Sweden) ......................................................................25
Figure 2.4: Vodafone Netherlands GSM M2M standard tariff...................................................27
Figure 2.5: SFR M2M standard pricing samples ......................................................................28
Figure 2.6: Aspider Solutions CSD Data SIM pricing plan .......................................................29
Figure 2.7: Principal wireless M2M solutions by BT Redcare ..................................................30
Figure 3.1 Wireless M2M device deployments by segment (Europe 2006–2011)...................39
Figure 3.2: Wireless M2M connections by segment Europe 2006–2011)................................40
Figure 3.3: Car telematics wireless M2M connections and penetration rate (2006–2011) ......42
Figure 3.4: CV telematics wireless M2M connections and penetration rate (2006–2011) .......44
Figure 3.5: Energy meters wireless M2M connections and penetration rate (2006–2011)......46
Figure 3.6: Security alarms wireless M2M connections and penetration rate (2006–2011) ....47
Figure 3.7: POS-terminals wireless M2M connections and penetration rate (2006–2011) ......48
Figure 4.1: Vehicle registration data (EU-23+2 2006)..............................................................50
Figure 4.2: Passenger car manufacturer market shares (EU-23+2 2006) ...............................51
Figure 4.3: Car telematics infrastructure overview....................................................................54
Figure 4.4: Car telematics value chain overview ......................................................................57
Figure 4.5: LoJack licensees in the EU.....................................................................................63
Figure 4.6: BMW Assist and BMW Online pricing including equipment (Germany 2006) .......71
Figure 4.7: Jaguar Watch and Land Rover Watch pricing plan (UK 2006/2007) .....................73
Figure 4.8: Motor insurance products launched with Octo Telematics (Italy 2007).................75
Figure 5.1: Commercial vehicles in use (EU-23+2 2005) ........................................................80
Figure 5.2: New registrations of commercial vehicles (EU-23+2 2006)...................................81
Figure 5.3: LCV manufacturer market shares (EU15+2 2006).................................................82
Figure 5.4: Trucks and buses manufacturer market shares (EU15+2 2006)...........................83
Figure 5.5: Fleet management infrastructure overview ............................................................85
Figure 5.6: Overview of Masternaut System components........................................................94
Figure 5.7: Hardware devices from Punch Telematix (April 2006) ...........................................98
Figure 6.1: Electricity market statistics (EU23+2 2006) .........................................................113
Figure 6.2: Gas market statistics (EU23+2) ...........................................................................114
Figure 6.3: Top 10 gas DSOs (EU 2006) ................................................................................116
Figure 6.4: Top 25 electricity DSOs (EU23+2 2006)..............................................................117
Figure 6.5: Mixed multipoint and point-to-point advanced metering infrastructure ...............121
Figure 7.1: Small monitored alarm systems by country (EU15+2 2006)...............................136
Figure 7.2: Monitored alarm system service providers, by size (EU15+2 2006) ...................138
Figure 7.3: Safetel Safenet pricing plan..................................................................................143
Figure 8.1: Top five POS-terminal suppliers (Worldwide 2006) .............................................145
Figure 8.2: POS-terminals and EMV implementation status (EU23, 2006) ............................146
Figure 8.3: Selected mobile operator tariffs for POS-terminals..............................................153