Introduction

This databook is a detailed information resource covering all the key data points on Tobacco in Greece. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope

Contains information on 4 categories: Chewing tobacco, Cigars and Cigarillos, Cigarettes and Loose tobacco. Provides market value, volume, expenditure and consumption data by market, segment and subsegment. Includes company and brand share data by categories.

Highlights

The market for Tobacco in Greece increased between 2001-2006, growing at an average annual rate of 4.1%. The leading company in the market in 2006 was Imperial Tobacco Group PLC. The second-largest player was Altria Group, Inc. with Japan Tobacco Inc. in third place.

Reasons to Purchase

Discover the major quantitative trends affecting the Tobacco markets. Understand consumers' consumption and expenditure patterns. Understand the future direction of the market with reliable historical data and full five year forecasting.

TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary market Level – Tobacco 2
Summary category level – Cigars and Cigarillos 3
Summary category level – Cigarettes 4
Summary category level – Loose Tobacco 5
Chapter 2 INTRODUCTION 15
What is this report about? 15
How to use this report 15
Market Definition 16
Chapter 3 GREECE TOBACCO – MARKET OVERVIEW 18
Value Analysis, 2001-2006 18
Value Analysis, 2006-2011 19
Value Analysis, US $ 2001-2006 21
Value Analysis, US $ 2006-2011 22
Volume Analysis, 2001-2006 24
Volume Analysis, 2006-2011 26
Company and Brand Share Analysis 29
Expenditure & consumption per head 33
Chapter 4 LEADING COMPANY PROFILES 36
Altria Group, Inc. 36
Imperial Tobacco Group PLC 38
Chapter 5 CATEGORY ANALYSIS - CIGARS AND CIGARILLOS 40
Value Analysis, 2001-2006 40
Value Analysis, 2006-2011 41
Value Analysis, US $ 2001-2006 43
Value Analysis, US $ 2006-2011 44
Volume Analysis, 2001-2006 46
Volume Analysis, 2006-2011 47
Company and Brand Share Analysis 50
Expenditure & consumption per head 53
Chapter 6 CATEGORY ANALYSIS - CIGARETTES 56
Value Analysis, 2001-2006 56
Value Analysis, 2006-2011 57
Value Analysis, US $ 2001-2006 59
Value Analysis, US $ 2006-2011 60
Volume Analysis, 2001-2006 62
Volume Analysis, 2006-2011 63
Company and Brand Share Analysis 66
Expenditure & consumption per head 69
Chapter 7 CATEGORY ANALYSIS - LOOSE TOBACCO 72
Value Analysis, 2001-2006 72
Value Analysis, 2006-2011 73
Value Analysis, US $ 2001-2006 75
Value Analysis, US $ 2006-2011 76
Volume Analysis, 2001-2006 78
Volume Analysis, 2006-2011 79
Company and Brand Share Analysis 82
Expenditure & consumption per head 85
Chapter 8 COUNTRY COMPARISON 88
Value 88
Volume 92
Market Share 95
Chapter 9 GREECE SOCIOECONOMIC PROFILE 96
Country Overview 96
Key Facts 97
Political Overview 98
Greece Economic Overview 99
Chapter 10 GREECE MACROECONOMIC PROFILE 100
Macroeconomic Indicators 100
Chapter 11 RESEARCH METHODOLOGY 105
Methodology overview 105
Secondary research 106
Market modelling 107
Primary research 108
Data finalisation 108
Ongoing research 109
Chapter 12 APPENDIX 110
Future readings 110
How to contact experts in your industry 110


LIST OF FIGURES
Figure 1: Greece Tobacco value & value forecast, 2001-2011 (€ m, nominal prices) 20
Figure 2: Greece Tobacco category growth comparison, by value, 2001-2011 23
Figure 3: Greece Tobacco volume & volume forecast, 2001-2011 (Kg/Pieces m) 27
Figure 4: Greece Tobacco category growth comparison, by volume, 2001-2011 28
Figure 5: Greece Tobacco company share, by value, 2005-2006 (%) 31
Figure 6: Greece Cigars and Cigarillos value & value forecast, 2001-2011 (€ m, nominal prices) 42
Figure 7: Greece Cigars and Cigarillos segment growth comparison, by value, 2001-2011 45
Figure 8: Greece Cigars and Cigarillos volume & volume forecast, 2001-2011 (Pieces m) 48
Figure 9: Greece Cigars and Cigarillos category growth comparison, by volume, 2001-2011 49
Figure 10: Greece Cigars and Cigarillos company share, by value, 2005-2006 (%) 51
Figure 11: Greece Cigarettes value & value forecast, 2001-2011 (€ m, nominal prices) 58
Figure 12: Greece Cigarettes segment growth comparison, by value, 2001-2011 61
Figure 13: Greece Cigarettes volume & volume forecast, 2001-2011 (Pieces m) 64
Figure 14: Greece Cigarettes category growth comparison, by volume, 2001-2011 65
Figure 15: Greece Cigarettes company share, by value, 2005-2006 (%) 67
Figure 16: Greece Loose tobacco value & value forecast, 2001-2011 (€ m, 2005 prices) 74
Figure 17: Greece Loose tobacco segment growth comparison, by value, 2001-2011 77
Figure 18: Greece Loose tobacco volume & volume forecast, 2001-2011 (Kg m) 80
Figure 19: Greece Loose tobacco category growth comparison, by volume, 2001-2011 81
Figure 20: Greece Loose tobacco company share, by value, 2005-2006 (%) 83
Figure 21: Global Tobacco market split (value terms, 2006) – Top 5 countries 89
Figure 22: Global Tobacco market value, 2001 – 2006 (Top 5 countries) 91
Figure 23: Global Tobacco market split (volume terms, 2006) – Top 5 countries 92
Figure 24: Global Tobacco market volume, 2001 – 2006 (Top 5 countries) 94
Figure 25: Map of Greece 97
Figure 26: Annual data review process 106


LIST OF TABLES
Table 1: Tobacco category definitions 17
Table 2: Greece Tobacco value, 2001-2006 (€ m, nominal prices) 18
Table 3: Greece Tobacco value forecast, 2006-2011 (€ m, nominal prices) 19
Table 4: Greece Tobacco value, 2001-2006 (US$ m nominal prices) 21
Table 5: Greece Tobacco value forecast, 2006-2011 (US$ m nominal prices) 22
Table 6: Greece Tobacco volume, 2001-2006 (Kg/Pieces m) 25
Table 7: Greece Tobacco volume forecast, 2006-2011 (Kg/Pieces m) 26
Table 8: Greece Tobacco brand share, by value, 2005-2006 (%) 29
Table 9: Greece Tobacco value, by brand, 2005-2006 (€ m nominal prices) 30
Table 10: Greece Tobacco company share by value, 2005-2006 (%) 32
Table 11: Greece Tobacco value, by company, 2005-2006 (€ m nominal prices) 32
Table 12: Greece Tobacco expenditure per head, 2001-2006 (€, nominal prices) 33
Table 13: Greece Tobacco forecast expenditure per head, 2006-2011 (€, nominal prices) 33
Table 14: Greece Tobacco expenditure per head, 2001-2006 (US$ nominal prices) 34
Table 15: Greece Tobacco forecast expenditure per head, 2006-2011 (US$ nominal prices) 34
Table 16: Greece Tobacco consumption per head, 2001-2006 (Kg/Pieces) 35
Table 17: Greece Tobacco forecast consumption per head, 2006-2011 (Kg/Pieces) 35
Table 18: Altria Group Inc Key Facts 36
Table 19: Imperial Tobacco Key Facts 38
Table 20: Greece Cigars and Cigarillos value, 2001-2006 (€ m, nominal prices) 40
Table 21: Greece Cigars and Cigarillos value forecast, 2006-2011 (€ m, nominal prices) 41
Table 22: Greece Cigars and Cigarillos value, 2001-2006 (US$ m nominal prices) 43
Table 23: Greece Cigars and Cigarillos value forecast, 2006-2011 (US$ m nominal prices) 44
Table 24: Greece Cigars and Cigarillos volume, 2001-2006 (Pieces m) 46
Table 25: Greece Cigars and Cigarillos volume forecast, 2006-2011 (Pieces m) 47
Table 26: Greece Cigars and Cigarillos brand share, by value, 2005-2006 (%) 50
Table 27: Greece Cigars and Cigarillos value, by brand, 2005-2006 (€ m nominal prices) 50
Table 28: Greece Cigars and Cigarillos company share by value, 2005-2006 (%) 52
Table 29: Greece Cigars and Cigarillos value, by company, 2005-2006 (€ m nominal prices) 52
Table 30: Greece Cigars and Cigarillos expenditure per head, 2001-2006 (€, nominal prices) 53
Table 31: Greece Cigars and Cigarillos forecast expenditure per head, 2006-2011 (€, nominal prices) 53
Table 32: Greece Cigars and Cigarillos expenditure per head, 2001-2006 (US$ nominal prices) 54
Table 33: Greece Cigars and Cigarillos forecast expenditure per head, 2006-2011 (US$ nominal prices) 54
Table 34: Greece Cigars and Cigarillos consumption per head, 2001-2006 (Pieces) 55
Table 35: Greece Cigars and Cigarillos forecast consumption per head, 2006-2011 (Pieces) 55
Table 36: Greece Cigarettes value, 2001-2006 (€ m, nominal prices) 56
Table 37: Greece Cigarettes value forecast, 2006-2011 (€ m, nominal prices) 57
Table 38: Greece Cigarettes value, 2001-2006 (US$ m nominal prices) 59
Table 39: Greece Cigarettes value forecast, 2006-2011 (US$ m nominal prices) 60
Table 40: Greece Cigarettes volume, 2001-2006 (Pieces m) 62
Table 41: Greece Cigarettes volume forecast, 2006-2011 (Pieces m) 63
Table 42: Greece Cigarettes brand share by value, 2005-2006 (%) 66
Table 43: Greece Cigarettes value, by brand, 2005-2006 (€ m nominal prices) 66
Table 44: Greece Cigarettes company share, by value, 2005-2006 (%) 68
Table 45: Greece Cigarettes value, by company, 2005-2006 (€ m nominal prices) 68
Table 46: Greece Cigarettes expenditure per head, 2001-2006 (€, nominal prices) 69
Table 47: Greece Cigarettes forecast expenditure per head, 2006-2011 (€, nominal prices) 69
Table 48: Greece Cigarettes expenditure per head, 2001-2006 (US$ nominal prices) 70
Table 49: Greece Cigarettes forecast expenditure per head, 2006-2011 (US$ nominal prices) 70
Table 50: Greece Cigarettes consumption per head, 2001-2006 (Pieces) 71
Table 51: Greece Cigarettes forecast consumption per head, 2006-2011 (Pieces) 71
Table 52: Greece Loose tobacco value, 2001-2006 (€ m, nominal prices) 72
Table 53: Greece Loose tobacco value forecast, 2006-2011 (€ m, nominal prices) 73
Table 54: Greece Loose tobacco value, 2001-2006 (US$ m nominal prices) 75
Table 55: Greece Loose tobacco value forecast, 2006-2011 (US$ m nominal prices) 76
Table 56: Greece Loose tobacco volume, 2001-2006 (Kg m) 78
Table 57: Greece Loose tobacco volume forecast, 2006-2011 (Kg m) 79
Table 58: Greece Loose tobacco brand share, by value, 2005-2006 (%) 82
Table 59: Greece Loose tobacco value, by brand, 2005-2006 (€ m nominal prices) 82
Table 60: Greece Loose tobacco company share by value, 2005-2006 (%) 84
Table 61: Greece Loose tobacco value, by company, 2005-2006 (€ m nominal prices) 84
Table 62: Greece Loose tobacco expenditure per head, 2001-2006 (€, nominal prices) 85
Table 63: Greece Loose tobacco forecast expenditure per head, 2006-2011 (€, nominal prices) 85
Table 64: Greece Loose tobacco expenditure per head, 2001-2006 (US$ nominal prices) 86
Table 65: Greece Loose tobacco forecast expenditure per head, 2006-2011 (US$ nominal prices) 86
Table 66: Greece Loose tobacco consumption per head, 2001-2006 (Kg) 87
Table 67: Greece Loose tobacco forecast consumption per head, 2006-2011 (Kg) 87
Table 68: Global Tobacco market value, 2006 88
Table 69: Global Tobacco market split (value terms (US$ m), 2006) – Top 5 countries 91
Table 70: Global Tobacco market volume, 2006 92
Table 71: Global Tobacco market split (volume terms, 2006) – Top 5 countries 94
Table 72: Leading players - Top 5 countries 95
Table 73: Greece Key Facts 97
Table 74: Greece population, by age group, 2000-2005 (millions) 100
Table 75: Greece population forecast, by age group, 2005-2010 (millions) 101
Table 76: Greece population, by gender, 2000-2005 (millions) 101
Table 77: Greece population forecast, by gender, 2005-2010 (millions) 102
Table 78: Greece real GDP, 2000-2005 (EUR bn, 2005 prices) 102
Table 79: Greece real GDP forecast, 2005-2010 (EUR bn, 2005 prices) 102
Table 80: Greece nominal GDP, 2000-2005 (EUR bn, nominal prices) 103
Table 81: Greece real GDP, 2000-2005 (US$ bn, 2005 prices) 103
Table 82: Greece real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 103
Table 83: Greece consumer price index, 2000-2005 (2000=100) 104
Table 84: Greece consumer price index, 2005-2010 (2000=100) 104
Table 85: Greece exchange rate, 2000-2005 104