Datamonitor's Electricity in Brazil industry profile is an essential resource for top-level data and analysis covering the electricity industry. It includes detailed data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.

Scope

* Contains an executive summary and data on value, volume and/or segmentation

* Provides textual analysis of the industry’s recent performance and future prospects

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Includes a five-year forecast of the industry

* The leading companies are profiled with supporting key financial metrics

* Supported by the key macroeconomic and demographic data affecting the market

Highlights

* Detailed information is included on market size, measured by value and/or volume

* Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape

* Market shares are covered by manufacturer or brand

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

The electricity market consists of the sale of electricity to industrial, commercial, household and other end-users, including agricultural and transport users. The volume of the market is calculated as the total volume of electricity consumed (in billions of kilowatt hours, kWh), and the market value has been calculated according to average annual electricity prices. Note that 1 TWh is identical to 1 billion kWh. Any currency conversions used in the creation of this report have been calculated using constant 2006 annual average exchange rates.

For the purpose of this report the Americas comprises Brazil, Canada, Mexico and the US.

TABLE OF CONTENTS
EXECUTIVE SUMMARY 3
CHAPTER 1 Market Overview 7
1.1 Market Definition 7
1.2 Research Highlights 7
1.3 Market Analysis 8
CHAPTER 2 Market Value 9
CHAPTER 3 Market Volume 10
CHAPTER 4 Market Segmentation I 11
CHAPTER 5 Market Segmentation II 12
CHAPTER 6 Market Share 13
CHAPTER 7 Five Forces Analysis 14
7.1 Summary 14
7.2 Buyer Power 15
7.3 Supplier Power 16
7.4 New Entrants 17
7.5 Substitutes 18
7.6 Rivarly 19


CHAPTER 8 Leading Companies 20
8.1 Centrais Elétricas Brasileiras S.A. – Eletrobras 20
8.2 Furnas Centrais Eletricas S/A 22
CHAPTER 9 Market Forecasts 24
9.1 Market Value Forecast 24
9.2 Market Volume Forecast 25
CHAPTER 10 Macroeconomic Indicators 26
CHAPTER 11 Appendix 28
11.1 Methodology 28
11.2 Industry Associations 29
11.3 Related Datamonitor Research 29

LIST OF TABLES
Table 1: Brazil Electricity Market Value: $ billion, 2002-2006 9
Table 2: Brazil Electricity Market Volume: TWh, 2002-2006 10
Table 3: Brazil Electricity Market Segmentation I: % Share, by Value, 2006 11
Table 4: Brazil Electricity Market Segmentation II: % Share, by Value, 2006 12
Table 5: Brazil Electricity Market Share: % Share, by Volume, 2006 13
Table 6: Key Facts: Centrais Elétricas Brasileiras S.A. - Eletrobras 20
Table 7: Key Facts: Furnas Centrais Eletricas S/A 22
Table 8: Key Financials: Furnas Centrais Eletricas S/A 23
Table 9: Brazil Electricity Market Value Forecast: $ billion, 2006-2011 24
Table 10: Brazil Electricity Market Volume Forecast: TWh, 2006-2011 25
Table 11: Brazil Size of Population (million) , 2002-2006 26
Table 12: Brazil GDP (1995=100), 2002-2006 26
Table 13: Brazil Inflation, 2002-2006 26
Table 14: Brazil Exchange Rate, 2002-2006 27