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| Jeux Et Jouets > Etude de marché sectorielle |
| Mattel, Inc. - SWOT Analysis |
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€ 100,00 |
Editeur
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Datamonitor |
Langue
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Anglais |
Date de publication : |
Septembre 2007 |
Taille du document : |
20 |
Autres informations : |
Description , Table des matières |
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| Présentation de l'étude de marché - Description & Table des matières |
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| Mattel, Inc. - SWOT Analysis |
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Datamonitor's Mattel, Inc. Company Profile is the essential source for top-level company data and information. The report examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.
Mattel is the one of the world's largest diversified toy manufacturer, with global brands including Barbie, Hot Wheels, American Girl, and Fisher-Price. The company also holds a licensing agreement with Walt Disney, allowing Mattel to capitalize on classic Disney characters, such as Mickey Mouse and Winnie the Pooh. The company has operations worldwide and is headquartered in El Segundo, California.Mattel recorded revenues of $5102.8 million during the fiscal year ended December 2004, an increase of 2.9% over 2003. The net profit was $572.7 million during fiscal year 2004, an increase of 6.5% over 2003.
Scope of the Report
- Provides all the crucial company information required for business and competitor intelligence needs
- Contains a study of the major internal and external factors affecting the company in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams
- Data is supplemented with details on the company’s history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available company statement
Reasons to Purchase
- Support sales activities by understanding your customers’ businesses better
- Qualify prospective partners and suppliers
- Keep fully up to date on your competitors’ business structure, strategy and prospects
- Obtain the most up to date company information available
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Table of Contents:
This product typically includes the following sections:
Key Facts
Company Overview
Business Description
Company History
Key Employees
Key Employee Biographies
Company View
SWOT analysis
Products & Services Listing
Products & Services Analysis
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