Introduction

This databook is a detailed information resource covering all the key data points on Spreads in Finland. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope

Contains information on 5 categories: Chocolate Spreads, Honey, Savory Spreads, Jams & Preserves and Nut-based spreads. Provides market value, volume, expenditure and consumption data by market, segment and subsegment. Includes company and brand share data by categories.

Highlights

The market for Spreads in Finland increased between 2001-2006, growing at an average annual rate of 1.4%. The leading company in the market in 2006 was Castus A/S. The second-largest player was Lännen Tehtaat with Schwartauer Werke Gmbh in third place.

Reasons to Purchase

Discover the major quantitative trends affecting the Spreads markets. Understand consumers' consumption and expenditure patterns. Understand the future direction of the market with reliable historical data and full five year forecasting.

TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Spreads 2
Summary category level - Chocolate Spreads 3
Summary category level - Honey 4
Summary category level - Savory Spreads 5
Summary category level - Jams & Preserves 6
Summary category level - Nut - Based Spreads 7
Chapter 2 INTRODUCTION 9
What is this report about? 9
How to use this report 9
Market Definition 10
Chapter 3 FINLAND SPREADS - MARKET OVERVIEW 23
Value Analysis, 2001-2006 23
Value Analysis, 2006-2011 24
Value Analysis, US$ 2001-2006 26
Value Analysis, US$ 2006-2011 27
Volume Analysis, 2001-2006 30
Volume Analysis, 2006-2011 32
Company and Brand Share Analysis 35
Expenditure & consumption per head 40
Chapter 4 LEADING COMPANY PROFILES 44
Schwartauer Werke GmbH 44
Unilever 45
Chapter 5 CATEGORY ANALYSIS - CHOCOLATE SPREADS 47
Value Analysis, 2001-2006 47
Value Analysis, 2006-2011 48
Value Analysis, US$ 2001-2006 50
Value Analysis, US$ 2006-2011 51
Volume Analysis, 2001-2006 52
Volume Analysis, 2006-2011 53
Company and Brand Share Analysis 55
Expenditure & consumption per head 58
Chapter 6 CATEGORY ANALYSIS - HONEY 61
Value Analysis, 2001-2006 61
Value Analysis, 2006-2011 62
Value Analysis, US$ 2001-2006 64
Value Analysis, US$ 2006-2011 65
Volume Analysis, 2001-2006 66
Volume Analysis, 2006-2011 67
Company and Brand Share Analysis 69
Expenditure & consumption per head 72
Chapter 7 CATEGORY ANALYSIS - SAVORY SPREADS 75
Value Analysis, 2001-2006 75
Value Analysis, 2006-2011 76
Value Analysis, US$ 2001-2006 78
Value Analysis, US$ 2006-2011 79
Volume Analysis, 2001-2006 80
Volume Analysis, 2006-2011 81
Company and Brand Share Analysis 83
Expenditure & consumption per head 86
Chapter 8 CATEGORY ANALYSIS - JAMS & PRESERVES 89
Value Analysis, 2001-2006 89
Value Analysis, 2006-2011 90
Value Analysis, US$ 2001-2006 92
Value Analysis, US$ 2006-2011 93
Volume Analysis, 2001-2006 95
Volume Analysis, 2006-2011 96
Company and Brand Share Analysis 99
Expenditure & consumption per head 102
Chapter 9 CATEGORY ANALYSIS - NUT - BASED SPREADS 105
Value Analysis, 2001-2006 105
Value Analysis, 2006-2011 106
Value Analysis, US$ 2001-2006 108
Value Analysis, US$ 2006-2011 109
Volume Analysis, 2001-2006 110
Volume Analysis, 2006-2011 111
Company and Brand Share Analysis 113
Expenditure & consumption per head 115
Chapter 10 COUNTRY COMPARISON 118
Value 118
Volume 123
Market Share 128
Chapter 11 NEW PRODUCT DEVELOPMENT 129
Product launches over time 129
Recent product launches 131
Chapter 12 FINLAND SOCIOECONOMIC PROFILE 132
Country Overview 132
Key Facts 133
Political Overview 134
Finland Economic Overview 135
Chapter 13 FINLAND MACROECONOMIC PROFILE 136
Macroeconomic Indicators 136
Chapter 14 RESEARCH METHODOLOGY 141
Methodology overview 141
Secondary research 142
Market modelling 143
Primary research 144
Data finalisation 144
Ongoing research 145
Chapter 15 APPENDIX 146
Future readings 146
How to contact experts in your industry 146


LIST OF FIGURES
Figure 1: Finland Spreads value & value forecast, 2001-2011 (€ m, nominal prices) 25
Figure 2: Finland Spreads category growth comparison, by value, 2001-2011 29
Figure 3: Finland Spreads volume & volume forecast, 2001-2011 (Kg m) 33
Figure 4: Finland Spreads category growth comparison, by volume, 2001-2011 34
Figure 5: Finland Spreads company share, by value, 2005-2006 (%) 37
Figure 6: Finland Chocolate Spreads value & value forecast, 2001-2011 (€ m, nominal prices) 49
Figure 7: Finland Chocolate Spreads volume & volume forecast, 2001-2011 (Kg m) 54
Figure 8: Finland Chocolate Spreads company share, by value, 2005-2006 (%) 56
Figure 9: Finland Honey value & value forecast, 2001-2011 (€ m, nominal prices) 63
Figure 10: Finland Honey volume & volume forecast, 2001-2011 (Kg m) 68
Figure 11: Finland Honey company share, by value, 2005-2006 (%) 70
Figure 12: Finland Savory Spreads value & value forecast, 2001-2011 (€ m, nominal prices) 77
Figure 13: Finland Savory Spreads volume & volume forecast, 2001-2011 (Kg m) 82
Figure 14: Finland Savory Spreads company share, by value, 2005-2006 (%) 84
Figure 15: Finland Jams & Preserves value & value forecast, 2001-2011 (€ m, nominal prices) 91
Figure 16: Finland Jams & Preserves category growth comparison, by value, 2001-2011 94
Figure 17: Finland Jams & Preserves volume & volume forecast, 2001-2011 (Kg m) 97
Figure 18: Finland Jams & Preserves category growth comparison, by volume, 2001-2011 98
Figure 19: Finland Jams & Preserves company share, by value, 2005-2006 (%) 100
Figure 20: Finland Nut-Based Spreads value & value forecast, 2001-2011 (€ m, nominal prices) 107
Figure 21: Finland Nut-Based Spreads volume & volume forecast, 2001-2011 (Kg m) 112
Figure 22: Global Spreads market split (value terms, 2006) – Top 5 countries 119
Figure 23: Global Spreads market value, 2001 – 2006 (Top 5 countries) 122
Figure 24: Global Spreads market split (volume terms, 2006) – Top 5 countries 124
Figure 25: Global Spreads market volume, 2001 – 2006 (Top 5 countries 127
Figure 26: Map of Finland 133
Figure 27: Annual data review process 142


LIST OF TABLES
Table 1: Spreads category definitions 11
Table 2: Finland Spreads value, 2001-2006 (€ m, nominal prices) 23
Table 3: Finland Spreads value forecast, 2006-2011 (€ m, nominal prices) 24
Table 4: Finland Spreads value, 2001-2006 (US$ m nominal prices) 26
Table 5: Finland Spreads value forecast, 2006-2011 (US$ m nominal prices) 28
Table 6: Finland Spreads volume, 2001-2006 (Kg m) 31
Table 7: Finland Spreads volume forecast, 2006-2011 (Kg m) 32
Table 8: Finland Spreads brand share, by value, 2005-2006 (%) 35
Table 9: Finland Spreads value, by brand 2005-2006 (€ m nominal prices) 36
Table 10: Finland Spreads company share by value, 2005-2006 (%) 38
Table 11: Finland Spreads value, by company, 2005-2006 (€ m nominal prices) 39
Table 12: Finland Spreads expenditure per head, 2001-2006 (€, nominal prices) 40
Table 13: Finland Spreads forecast expenditure per head, 2006-2011 (€, nominal prices) 41
Table 14: Finland Spreads expenditure per head, 2001-2006 (US$ nominal prices) 41
Table 15: Finland Spreads forecast expenditure per head, 2006-2011 (US$ nominal prices) 42
Table 16: Finland Spreads consumption per head, 2001-2006 (Kg) 42
Table 17: Finland Spreads forecast consumption per head, 2006-2011 (Kg) 43
Table 18: Schwartauer Werke GmbH Facts 44
Table 19: Unilever Facts 45
Table 20: Finland Chocolate spreads value, 2001-2006 (€ m, nominal prices) 47
Table 21: Finland Chocolate spreads value forecast, 2006-2011 (€ m, nominal prices) 48
Table 22: Finland Chocolate spreads value, 2001-2006 (US$ m nominal prices) 50
Table 23: Finland Chocolate spreads value forecast, 2006-2011 (US$ m nominal prices) 51
Table 24: Finland Chocolate spreads volume, 2001-2006 (Kg m) 52
Table 25: Finland Chocolate spreads volume forecast, 2006-2011 (Kg m) 53
Table 26: Finland Chocolate spreads brand share, by value, 2005-2006 (%) 55
Table 27: Finland Chocolate spreads value, by brand 2005-2006 (€ m nominal prices) 55
Table 28: Finland Chocolate spreads company share by value, 2005-2006 (%) 57
Table 29: Finland Chocolate spreads value, by company, 2005-2006 (€ m nominal prices) 57
Table 30: Finland Chocolate spreads expenditure per head, 2001-2006 (€, nominal prices) 58
Table 31: Finland Chocolate spreads forecast expenditure per head, 2006-2011 (€, nominal prices) 58
Table 32: Finland Chocolate spreads expenditure per head, 2001-2006 (US$ nominal prices) 59
Table 33: Finland Chocolate spreads forecast expenditure per head, 2006-2011 (US$ nominal prices) 59
Table 34: Finland Chocolate spreads consumption per head, 2001-2006 (Kg) 60
Table 35: Finland Chocolate spreads forecast consumption per head, 2006-2011 (Kg) 60
Table 36: Finland Honey value, 2001-2006 (€ m, nominal prices) 61
Table 37: Finland Honey value forecast, 2006-2011 (€ m, nominal prices) 62
Table 38: Finland Honey value, 2001-2006 (US$ m nominal prices) 64
Table 39: Finland Honey value forecast, 2006-2011 (US$ m nominal prices) 65
Table 40: Finland Honey volume, 2001-2006 (Kg m) 66
Table 41: Finland Honey volume forecast, 2006-2011 (Kg m) 67
Table 42: Finland Honey brand share, by value, 2005-2006 (%) 69
Table 43: Finland Honey value, by brand 2005-2006 (€ m nominal prices) 69
Table 44: Finland Honey company share by value, 2005-2006 (%) 71
Table 45: Finland Honey value, by company, 2005-2006 (€ m nominal prices) 71
Table 46: Finland Honey expenditure per head, 2001-2006 (€, nominal prices) 72
Table 47: Finland Honey forecast expenditure per head, 2006-2011 (€, nominal prices) 72
Table 48: Finland Honey expenditure per head, 2001-2006 (US$ nominal prices) 73
Table 49: Finland Honey forecast expenditure per head, 2006-2011 (US$ nominal prices) 73
Table 50: Finland Honey consumption per head, 2001-2006 (Kg) 74
Table 51: Finland Honey forecast consumption per head, 2006-2011 (Kg) 74
Table 52: Finland Savory spreads value, 2001-2006 (€ m, nominal prices) 75
Table 53: Finland Savory spreads value forecast, 2006-2011 (€ m, nominal prices) 76
Table 54: Finland Savory spreads value, 2001-2006 (US$ m nominal prices) 78
Table 55: Finland Savory spreads value forecast, 2006-2011 (US$ m nominal prices) 79
Table 56: Finland Savory spreads volume, 2001-2006 (Kg m) 80
Table 57: Finland Savory spreads volume forecast, 2006-2011 (Kg m) 81
Table 58: Finland Savory spreads brand share, by value, 2005-2006 (%) 83
Table 59: Finland Savory spreads value, by brand 2005-2006 (€ m nominal prices) 83
Table 60: Finland Savory spreads company share by value, 2005-2006 (%) 85
Table 61: Finland Savory spreads value, by company, 2005-2006 (€ m nominal prices) 85
Table 62: Finland Savory spreads expenditure per head, 2001-2006 (€, nominal prices) 86
Table 63: Finland Savory spreads forecast expenditure per head, 2006-2011 (€, nominal prices) 86
Table 64: Finland Savory spreads expenditure per head, 2001-2006 (US$ nominal prices) 87
Table 65: Finland Savory spreads forecast expenditure per head, 2006-2011 (US$ nominal prices) 87
Table 66: Finland Savory spreads consumption per head, 2001-2006 (Kg) 88
Table 67: Finland Savory spreads forecast consumption per head, 2006-2011 (Kg) 88
Table 68: Finland Jams & preserves value, 2001-2006 (€ m, nominal prices) 89
Table 69: Finland Jams & preserves value forecast, 2006-2011 (€ m, nominal prices) 90
Table 70: Finland Jams & preserves value, 2001-2006 (US$ m nominal prices) 92
Table 71: Finland Jams & preserves value forecast, 2006-2011 (US$ m nominal prices) 93
Table 72: Finland Jams & preserves volume, 2001-2006 (Kg m) 95
Table 73: Finland Jams & preserves volume forecast, 2006-2011 (Kg m) 96
Table 74: Finland Jams & preserves brand share, by value, 2005-2006 (%) 99
Table 75: Finland Jams & preserves value, by brand 2005-2006 (€ m nominal prices) 99
Table 76: Finland Jams & preserves company share by value, 2005-2006 (%) 101
Table 77: Finland Jams & preserves value, by company, 2005-2006 (€ m nominal prices) 101
Table 78: Finland Jams & preserves expenditure per head, 2001-2006 (€, nominal prices) 102
Table 79: Finland Jams & preserves forecast expenditure per head, 2006-2011 (€, nominal prices) 102
Table 80: Finland Jams & preserves expenditure per head, 2001-2006 (US$ nominal prices) 103
Table 81: Finland Jams & preserves forecast expenditure per head, 2006-2011 (US$ nominal prices) 103
Table 82: Finland Jams & preserves consumption per head, 2001-2006 (Kg) 104
Table 83: Finland Jams & preserves forecast consumption per head, 2006-2011 (Kg) 104
Table 84: Finland Nut-based spreads value, 2001-2006 (€ m, nominal prices) 105
Table 85: Finland Nut-based spreads value forecast, 2006-2011 (€ m, nominal prices) 106
Table 86: Finland Nut-based spreads value, 2001-2006 (US$ m nominal prices) 108
Table 87: Finland Nut-based spreads value forecast, 2006-2011 (US$ m nominal prices) 109
Table 88: Finland Nut-based spreads volume, 2001-2006 (Kg m) 110
Table 89: Finland Nut-based spreads volume forecast, 2006-2011 (Kg m) 111
Table 90: Finland Nut-based spreads brand share, by value, 2005-2006 (%) 113
Table 91: Finland Nut-based spreads value, by brand 2005-2006 (€ m nominal prices) 113
Table 92: Finland Nut-based spreads company share by value, 2005-2006 (%) 114
Table 93: Finland Nut-based spreads value, by company, 2005-2006 (€ m nominal prices) 114
Table 94: Finland Nut-based spreads expenditure per head, 2001-2006 (€, nominal prices) 115
Table 95: Finland Nut-based spreads forecast expenditure per head, 2006-2011 (€, nominal prices) 115
Table 96: Finland Nut-based spreads expenditure per head, 2001-2006 (US$ nominal prices) 116
Table 97: Finland Nut-based spreads forecast expenditure per head, 2006-2011 (US$ nominal prices) 116
Table 98: Finland Nut-based spreads consumption per head, 2001-2006 (Kg) 117
Table 99: Finland Nut-based spreads forecast consumption per head, 2006-2011 (Kg) 117
Table 100: Global Spreads market value, 2006 118
Table 101: Global Spreads market split (value terms (US$ m), 2006) – Top 5 countries 121
Table 102: Global Spreads market volume, 2006 123
Table 103: Global Spreads market split (volume terms, 2006) – Top 5 countries 126
Table 104: Leading players - Top 5 countries 128
Table 105: Finland Spreads new product launches (reports) and SKUs, by company, 2006 129
Table 106: Finland Spreads new product launches (reports), by flavor and fragrances, 2006 130
Table 107: Finland Spreads new product launches (reports), by Ingredients (Top 10 Ingredients), 2006 130
Table 108: Finland Spreads new product launches (reports) 131
Table 109: Finland Key Facts 133
Table 110: Finland population, by age group, 2000-2005 (millions) 136
Table 111: Finland population forecast, by age group, 2005-2010 (millions) 137
Table 112: Finland population, by gender, 2000-2005 (millions) 137
Table 113: Finland population forecast, by gender, 2005-2010 (millions) 138
Table 114: Finland real GDP, 2000-2005 (€ bn, 2005 prices) 138
Table 115: Finland real GDP forecast, 2005-2010 (€ bn, 2005 prices) 138
Table 116: Finland nominal GDP, 2000-2005 (€ bn, nominal prices) 139
Table 117: Finland real GDP, 2000-2005 (US$ bn, 2005 prices) 139
Table 118: Finland real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 139
Table 119: Finland consumer price index, 2000-2005 (2000=100) 140
Table 120: Finland consumer price index, 2005-2010 (2000=100) 140
Table 121: Finland exchange rate, 2000-2005 140