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Produits Surgelés > Etude de marché sectorielle
 Ice Cream in Brazil to 2011
€ 396,00
Editeur :
Datamonitor
Langue :
Anglais
Date de publication :
Septembre 2007
Taille du document :
117
Autres informations :
Description , Table des matières
 

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Présentation de l'étude de marché - Description & Table des matières
 Ice Cream in Brazil to 2011

Introduction

This databook is a detailed information resource covering all the key data points on Ice Cream in Brazil. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope

Contains information on 4 categories: Artisanal ice cream, Frozen yogurt, Impulse ice cream and Take-home ice cream. Provides market value, volume, expenditure and consumption data by market, segment and subsegment. Includes company and brand share data by category, as well as distribution channel data. Contains market value segmentation by demographic and socioeconomic group.

Highlights

The market for Ice Cream in Brazil increased between 2001-2006, growing at an average annual rate of 4.5%. The leading company in the market in 2006 was Unilever. The second-largest player was Nestle S.A. with Artisanal producers in third place.

Reasons to Purchase

Discover the major quantitative trends affecting the Ice Cream markets. Understand consumers' consumption and expenditure patterns. Understand the future direction of the market with reliable historical data and full five year forecasting.


 

TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary market Level – Ice Cream 2
Summary category level –Artisanal Ice cream 3
Summary category level – Impulse Ice cream 4
Summary category level – Take –home Ice cream 5
Chapter 2 INTRODUCTION 15
What is this report about? 15
How to use this report 15
Market Definition 16
Chapter 3 BRAZIL ICE CREAM– MARKET OVERVIEW 18
Value Analysis, 2001-2006 18
Value Analysis, 2006-2011 19
Value Analysis, US $ 2001-2006 21
Value Analysis, US $ 2006-2011 22
Volume Analysis, 2001-2006 24
Volume Analysis, 2006-2011 26
Company and Brand Share Analysis 29
Expenditure & consumption per head 33
Chapter 4 LEADING COMPANY PROFILES 36
UNILEVER 36
NESTLE S.A. 39
Chapter 5 CATEGORY ANALYSIS - ARTISANAL ICE CREAM 42
Value Analysis, 2001-2006 42
Value Analysis, 2006-2011 43
Value Analysis, US $ 2001-2006 44
Value Analysis, US $ 2006-2011 45
Volume Analysis, 2001-2006 46
Volume Analysis, 2006-2011 47
Company and Brand Share Analysis 48
Chapter 6 CATEGORY ANALYSIS - IMPULSE ICE CREAM 50
Value Analysis, 2001-2006 50
Value Analysis, 2006-2011 51
Value Analysis, US $ 2001-2006 53
Value Analysis, US $ 2006-2011 54
Volume Analysis, 2001-2006 56
Volume Analysis, 2006-2011 57
Company and Brand Share Analysis 60
Expenditure & consumption per head 64
Chapter 7 CATEGORY ANALYSIS - TAKE-HOME ICE CREAM 67
Value Analysis, 2001-2006 67
Value Analysis, 2006-2011 68
Value Analysis, US $ 2001-2006 70
Value Analysis, US $ 2006-2011 71
Volume Analysis, 2001-2006 73
Volume Analysis, 2006-2011 74
Company and Brand Share Analysis 77
Expenditure & consumption per head 81
Chapter 8 CROSS COUNTRY COMPARISON 84
Value 84
Volume 88
Market Share 91
Distribution 92
ConsumerGraphics 94
Chapter 9 NEW PRODUCT DEVELOPMENT 98
Product launches over time 98
Recent product launches 102
Chapter 10 BRAZIL SOCIOECONOMIC PROFILE 103
Country Overview 103
Key Facts 104
Political Overview 105
Brazil Economic Overview 106
Chapter 11 BRAZIL MACROECONOMIC PROFILE 107
Macroeconomic Indicators 107
Chapter 12 RESEARCH METHODOLOGY 115
Methodology overview 115
Secondary research 116
Market modelling 117
Primary research 118
Data finalisation 118
Ongoing research 119
Chapter 13 APPENDIX 120
Future readings 120
How to contact experts in your industry 120


LIST OF FIGURES
Figure 1: Brazil Ice Cream value & value forecast, 2001-2011 (BRL m, nominal prices) 20
Figure 2: Brazil Ice Cream category growth comparison, by value, 2001-2011 23
Figure 3: Brazil Ice Cream volume & volume forecast, 2001-2011 (Liters m) 27
Figure 4: Brazil Ice Cream category growth comparison, by volume, 2001-2011 28
Figure 5: Brazil Ice Cream company share, by value, 2005-2006 (%) 31
Figure 6: Brazil Artisanal ice cream value & value forecast, 2001-2011 (BRL m, nominal prices) 43
Figure 7: Brazil Artisanal ice cream volume & volume forecast, 2001-2011 (Liters m) 47
Figure 8: Brazil Impulse ice cream value & value forecast, 2001-2011 (BRL m, nominal prices) 52
Figure 9: Brazil Impulse ice cream segment growth comparison, by value, 2001-2011 55
Figure 10: Brazil Impulse ice cream volume & volume forecast, 2001-2011 (Liters m) 58
Figure 11: Brazil Impulse ice cream category growth comparison, by volume, 2001-2011 59
Figure 12: Brazil Impulse ice cream company share, by value, 2005-2006 (%) 62
Figure 13: Brazil Take-home ice cream value & value forecast, 2001-2011 (BRL m, 2005 prices) 69
Figure 14: Brazil Take-home ice cream segment growth comparison, by value, 2001-2011 72
Figure 15: Brazil Take-home ice cream volume & volume forecast, 2001-2011 (Liters m) 75
Figure 16: Brazil Take-home ice cream category growth comparison, by volume, 2001-2011 76
Figure 17: Brazil Take-home ice cream company share, by value, 2005-2006 (%) 78
Figure 18: Global Ice cream market split (value terms, 2006) – Top 5 countries 85
Figure 19: Global Ice cream market value, 2001 – 2006 (Top 5 countries) 87
Figure 20: Global Ice cream market split (volume terms, 2006) – Top 5 countries 88
Figure 21: Global Ice cream market volume, 2001 – 2006 (Top 5 countries) 90
Figure 22: Global Ice cream distribution channels, by value, 2006 – Top 5 countries 93
Figure 23: Ice Cream value (US$ m), by age group, 2006 – Top 5 countries 95
Figure 24: Ice Cream value (US$ m), by gender, 2006 – Top 5 countries 96
Figure 25: Ice Cream value (US$ m), by marital status, 2006 – Top 5 countries 97
Figure 26: Map of Brazil 104
Figure 27: Annual data review process 116


LIST OF TABLES
Table 1: Ice cream category definitions 17
Table 2: Brazil Ice Cream value, 2001-2006 (BRL m, nominal prices) 18
Table 3: Brazil Ice Cream value forecast, 2006-2011 (BRL m, nominal prices) 19
Table 4: Brazil Ice Cream value, 2001-2006 (US$ m nominal prices) 21
Table 5: Brazil Ice Cream value forecast, 2006-2011 (US$ m nominal prices) 22
Table 6: Brazil Ice Cream volume, 2001-2006 (Liters m) 25
Table 7: Brazil Ice Cream volume forecast, 2006-2011 (Liters m) 26
Table 8: Brazil Ice Cream brand share, by value, 2005-2006 (%) 29
Table 9: Brazil Ice Cream value, by brand, 2005-2006 (BRL m nominal prices) 30
Table 10: Brazil Ice Cream company share , by value, 2005-2006 (%) 32
Table 11: Brazil Ice Cream value, by company, 2005-2006 (BRL m nominal prices) 32
Table 12: Brazil Ice Cream expenditure per head, 2001-2006 (BRL, nominal prices) 33
Table 13: Brazil Ice Cream forecast expenditure per head, 2006-2011 (BRL, nominal prices) 33
Table 14: Brazil Ice Cream expenditure per head, 2001-2006 (US$ nominal prices) 34
Table 15: Brazil Ice Cream forecast expenditure per head, 2006-2011 (US$ nominal prices) 34
Table 16: Brazil Ice Cream consumption per head, 2001-2006 (Liters) 35
Table 17: Brazil Ice Cream forecast consumption per head, 2006-2011 (Liters) 35
Table 18: Unilever Key Facts 36
Table 19: Nestle S.A. Key Facts 39
Table 20: Brazil Artisanal ice cream value, 2001-2006 (BRL m, nominal prices) 42
Table 21: Brazil Artisanal ice cream value forecast, 2006-2011 (BRL m, nominal prices) 43
Table 22: Brazil Artisanal ice cream value, 2001-2006 (US$ m nominal prices) 44
Table 23: Brazil Artisanal ice cream value forecast, 2006-2011 (US$ m nominal prices) 45
Table 24: Brazil Artisanal ice cream volume, 2001-2006 (Liters m) 46
Table 25: Brazil Artisanal ice cream volume forecast, 2006-2011 (Liters m) 47
Table 26: Brazil Artisanal ice cream brand share, by value, 2005-2006 (%) 48
Table 27: Brazil Artisanal ice cream value, by brand, 2005-2006 (BRL m nominal prices) 48
Table 28: Brazil Artisanal Ice Cream company share , by value, 2005-2006 (%) 49
Table 29: Brazil Artisanal ice cream value, by company, 2005-2006 (BRL m nominal prices) 49
Table 30: Brazil Impulse ice cream value, 2001-2006 (BRL m, nominal prices) 50
Table 31: Brazil Impulse ice cream value forecast, 2006-2011 (BRL m, nominal prices) 51
Table 32: Brazil Impulse ice cream value, 2001-2006 (US$ m nominal prices) 53
Table 33: Brazil Impulse ice cream value forecast, 2006-2011 (US$ m nominal prices) 54
Table 34: Brazil Impulse ice cream volume, 2001-2006 (Liters m) 56
Table 35: Brazil Impulse ice cream volume forecast, 2006-2011 (Liters m) 57
Table 36: Brazil Impulse ice cream brand share, by value, 2005-2006 (%) 60
Table 37: Brazil Impulse ice cream value, by brand, 2005-2006 (BRL m nominal prices) 61
Table 38: Brazil Impulse Ice Cream company share , by value, 2005-2006 (%) 63
Table 39: Brazil Impulse ice cream value, by company, 2005-2006 (BRL m nominal prices) 63
Table 40: Brazil Impulse ice cream expenditure per head, 2001-2006 (BRL, nominal prices) 64
Table 41: Brazil Impulse ice cream forecast expenditure per head, 2006-2011 (BRL, nominal prices) 64
Table 42: Brazil Impulse ice cream expenditure per head, 2001-2006 (US$ nominal prices) 65
Table 43: Brazil Impulse ice cream forecast expenditure per head, 2006-2011 (US$ nominal prices) 65
Table 44: Brazil Impulse ice cream consumption per head, 2001-2006 (Liters) 66
Table 45: Brazil Impulse ice cream forecast consumption per head, 2006-2011 (Liters) 66
Table 46: Brazil Take-home ice cream value, 2001-2006 (BRL m, nominal prices) 67
Table 47: Brazil Take-home ice cream value forecast, 2006-2011 (BRL m, nominal prices) 68
Table 48: Brazil Take-home ice cream value, 2001-2006 (US$ m nominal prices) 70
Table 49: Brazil Take-home ice cream value forecast, 2006-2011 (US$ m nominal prices) 71
Table 50: Brazil Take-home ice cream volume, 2001-2006 (Liters m) 73
Table 51: Brazil Take-home ice cream volume forecast, 2006-2011 (Liters m) 74
Table 52: Brazil Take-home ice cream brand share, by value, 2005-2006 (%) 77
Table 53: Brazil Take-home ice cream value, by brand, 2005-2006 (BRL m nominal prices) 77
Table 54: Brazil Take-home Ice Cream company share, by value, 2005-2006(%) 79
Table 55: Brazil Take-home ice cream value, by company, 2005-2006 (BRL m nominal prices) 80
Table 56: Brazil Take-home ice cream expenditure per head, 2001-2006 (BRL, nominal prices) 81
Table 57: Brazil Take-home ice cream forecast expenditure per head, 2006-2011 (BRL, nominal prices) 81
Table 58: Brazil Take-home ice cream expenditure per head, 2001-2006 (US$ nominal prices) 82
Table 59: Brazil Take-home ice cream forecast expenditure per head, 2006-2011 (US$ nominal prices) 82
Table 60: Brazil Take-home ice cream consumption per head, 2001-2006 (Liters) 83
Table 61: Brazil Take-home ice cream forecast consumption per head, 2006-2011 (Liters) 83
Table 62: Global Ice cream market value, 2006 84
Table 63: Global Ice cream market split (value terms (US$ m), 2006) – Top 5 countries 87
Table 64: Global Ice cream market volume, 2006 88
Table 65: Global Ice cream market split (volume terms, 2006) – Top 5 countries 90
Table 66: Leading players - Top 5 countries 91
Table 67: Ice cream distribution channels, by value (US$ m), 2006 – Top 5 countries 92
Table 68: Ice Cream value (US$ m), by age group, 2006 – Top 5 countries 94
Table 69: Ice Cream value (US$ m), by gender, 2006 – Top 5 countries 96
Table 70: Ice Cream value (US$ m), by marital status, 2006 – Top 5 countries 97
Table 71: Brazil Ice cream new product launches (reports) and SKUs, by company, 2006 98
Table 72: Brazil Ice cream new product launches (reports), by flavor and fragrances (Top 10 flavors), 2006 99
Table 73: Brazil Ice cream new product launches (reports), by Ingredients (Top 10 Ingredients), 2006 100
Table 74: Brazil Ice cream new product launches (reports), by Package tags or Claims (Top 10 claims) , 2006 101
Table 75: Brazil Ice cream new product launches (reports) - Recent 5 launches 102
Table 76: Brazil Key Facts 104
Table 77: Brazil population, by age group, 2000-2005 (millions) 107
Table 78: Brazil population forecast, by age group, 2005-2010 (millions) 108
Table 79: Brazil population, by gender, 2000-2005 (millions) 108
Table 80: Brazil population forecast, by gender, 2005-2010 (millions) 109
Table 81: Brazil real GDP, 2000-2005 (BRL bn, 2005 prices) 109
Table 82: Brazil real GDP forecast, 2005-2010 (BRL bn, 2005 prices) 109
Table 83: Brazil nominal GDP, 2000-2005 (BRL bn, nominal prices) 111
Table 84: Brazil real GDP, 2000-2005 (US$ bn, 2005 prices) 111
Table 85: Brazil real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 111
Table 86: Brazil consumer price index, 2000-2005 (2000=100) 113
Table 87: Brazil consumer price index, 2005-2010 (2000=100) 113
Table 88: Brazil exchange rate, 2000-2005 113



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