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| Réseaux Mobiles > Etude de marché sectorielle |
| WiMAX Market and Business Assessment: Access, Affordability, and Applications for Education |
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€ 796,00 |
Editeur
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MindCommerce |
Langue
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Anglais |
Date de publication : |
Octobre 2007 |
Taille du document : |
85 |
Autres informations : |
Description , Table des matières |
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| Présentation de l'étude de marché - Description & Table des matières |
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| WiMAX Market and Business Assessment: Access, Affordability, and Applications for Education |
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Overview This is a very unique report as it focuses on the three A's (Access, Affordability, and Applications) when considering a WiMAX deployment. The author leverages his real-world experience of deploying a large scale WiMAX system for a major metropolitan educational institution to instruct others about the many opportunities for WiMAX in education. Not only is this a valuable resource for those seeking business drivers for WiMAX, his method of evaluating using the 3A's can be used for any purpose to evaluate deployment issues and options.
This publication provides an easy-to-understand process for assessing the parameters for a school district-wide WiMAX deployment (access, affordability and applications). It provides case study analysis based on project in progress in Palm Beach County, FL of TV over WiMAX, ``controlled`` Internet access, school financing/savings
The reader may use the author's unique approach to the 3A's of WiMAX as a process and framework to determine feasibility and launch plan for any potential WiMax project or application-driven deployment.
Key Findings - One-to-one computing (one laptop per student) is a powerful market driver for the deployment of WiMAX as a wireless broadband access technology. - School districts could provide broadband wireless internet/intranet access for their students at home for as little as $40 per student in capital expenditure of $1/month per student in operational expenditures. - WiMAX-enabled laptops may be the only way for public schools to comply with federal mandates in education (NCLB, ATTAIN). - WiMAX provides a low-cost means for crossing the digital divide. - The WiMAX in Education market could be $1.8 billion by 2015.
A school district can equip each student with a WiMAX enabled laptop extending the school intranet's content and application to the student at home for less than 10% of what a public school district receives in annual federal money per student alone (before state and local funding).
Target Audience WiMAX vendors: this will prove to be a very lucrative niche market for those willing to focus on it and adjust their sales and marketing strategy accordingly Laptop vendors: They will sell many more laptops more quickly if the laptops can be networked to the school intranet or Internet via a low-cost WiMAX network. Computer chip vendors: 45 million public school students using WiMAX-enabled laptops will sell a lot of chips. Network devices vendors: WiMAX deployments to schools will sell a lot of routers, servers and other devices. Carriers: new technologies such as WiMAX may disrupt their traditional business and how to ``turn the retreat into a parade`` Educators: How can the instructional yield from one-to-one computing be multiplied using WiMAX? School administrators: What is WiMAX and why is it so important to instruction? State/Federal/School finance professionals: provides strategies in ;aying for multi-million dollar WiMAX deployments
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One Laptop Per Child (OLPC), One-to-One Computing and WiMAX: Access, Affordability and Applications for Education
Introduction: Technology to the Kid via One Laptop Per Child (OLPC), One-to-One Computing and WiMAX
Technology to the kid AND the classroom
One-to-One Computing and Federally-mandated Technology Literacy
The School Intranet: The Value Statement for Networked One-to-One Computing
Converging One-to-One Computing and School Networks
Extending the School Network via Wireless
Technology to the Kid: At school or at home
Market Drivers for the WiMAX-enabled One-to-One Laptop
Government mandates
Private vs. public networks
The 3 A's of WiMAX-enabled One-to-One Computing
Access
Why WiMAX?
Objections to WiMAX
WiMAX is not Wi-Fi
WiMAX Components
Relationship of WiMAX Range and Throughput for School Applications
Base Station and Student Density
Fixed vs. Mobile WiMAX
Why backhaul is important
Wireless Backhaul Considerations
Comparisons with Fiber
Spectrum Considerations
Access Conclusion
Affordability
WiMAX is inexpensive relative to other technologies
What does a one-to-one WiMAX-enabled laptop program cost?
Case Study: School District of Palm Beach County, Florida
Savings on Existing Expenditures
Telecom and Textbooks
Other Instruction-Related Expenses
School assets
Government mandates-can a school district afford to NOT comply?
Conclusion
Applications
Literacy
Numeracy
Writing
Who benefits?
Parents
Teachers
Hall Monitors and Deans of Students
Administrators
Technical Applications
Textbooks
Video
Voice
Selling to school districts
Gauging the market
Revenue Potential
Extrapolating by student head count
Estimates based on Cahners Report
Estimates based on Sprint Nextel Press Releases
Who should do this?
Schools ``roll your own``
Carriers
Wireless Internet Service Providers (WISPs)
WiMAX Service Providers
How to sell to schools
Long sales cycles
Facilitate across departments
Need to compete in RFI/RFQ/RFP processes
Need to partner with other vendors
Establish marketing intelligence database
Aggregate, aggregate, aggregate
Find the money: grants, etc
Get a success story, even if you have to give it away!
Conclusion and Recommendations
Recommendations
Schools and Instructional Institutions
Network Operators and Service Providers
Equipment Suppliers and Systems Integrators
List of Figures Figure 1 The XO laptop, aka ``$100 laptop``, AMD's platform for gaining the next billion internet subscribers. Note antennae and USB port for wireless access Figure 2 Intel's low cost laptop, the Classmate; Intel's approach to landing the next billion internet subscribers. New Intel chips enable WiMAX as well as Wi-Fi functionality Figure 3 Are networked student laptops inevitable? Figure 4 Most US schools have computer labs with desktop computers networked to the school's intranet content and applications Figure 5 Access to a school computer lab is limited geographically Figure 6 School connectivity for a majority of schools. For many kids, technology ends at the school house Figure 7 Campus-wide wireless network access with one-to-one laptop programs extends network access campus-wide Figure 8 WiMAX extends the school intranet content and applications to the student home Figure 9 A school district-wide WiMAX network connects the student to the school's intranet content and applications Figure 10 The 3 elements that comprise a telecommunications network: Access, switching and transport (backhaul) Figure 11 WiMAX performance parameters make it an excellent education technology Figure 12 Wi-Fi serves a coffee shop or home. WiMAX serves a city Figure 13 WiMAX nomenclature: base station and subscriber station Figure 14 WiMAX base station and antenna combinations Figure 15 WiMAX access or subscriber devices Figure 16 Line of sight offers better range and throughput than non line of sight Figure 17 Link budget illustrated Figure 18 On campus WiMAX delivers a throughput of multiple megabits per second Figure 19 A WiMAX-enabled laptop can enjoy a range of one mile with throughput equal to DSL. WiMAX extends student access to the school's intranet content and applications to the student's home Figure 20 Note populated areas of Palm Beach County, Florida (where the students live) are concentrated on the coast. Compare with figure below for school locations and WiMAX coverage Figure 21 Placing a WiMAX base station ate each of Palm Beach County Schools 172 schools covers a majority of the populated area of Palm Beach County Figure 22 Backhaul supports WiMAX base stations, which in turn support student at home internet access Figure 23 Cover Palm Beach County, Florida at a cost of $7 million for 170,000 students = $41 per student in one-time CAPEX or lease for $1/month/student on a 48 month lease or 5% of school district's per student annual allocation Figure 24 Satellite imagery of the US at night reveals concentration of population more easily served by WiMAX
List of Tables Table 1 The progression to ``one-to-one`` computing Table 2 Comparison of Wi-Fi and WiMAX for school district use Table 3 Comparison of Wi-Fi and WiMAX Table 4 Comparison fixed vs. mobile WiMAX Table 5 Comparisons of wireless backhaul with other options Table 6 Comparison of wireless vs. fiber optic cable as backhaul solution Table 7 School WiMAX-related spectrum Table 8 Comparisons of the costs for technologies for residential internet access Table 9 Comparisons for monthly internet/intranet access accounts for public school students plus laptop lease as a percentage of annual subsidy per student Table 10 School district operations savings on telecommunications, textbooks, manpower and insurance for WiMAX network Table 11 Cost savings related to instruction using WiMAX networks Table 12 Assets a school district may have that a telephone company would have to buy Table 13 Federal mandates on education where WiMAX-enabled laptops provide a solution
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